Ghent University Academic Bibliography

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Starting with an apology : paving the way to consumer persuasion?

Laura De Kerpel (UGent)

(2019) Confronting both good and evil with consumer psychology : SCP 2019 Annual Conference : proceedings.
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Mental imagery as driver of consumer desire

Evelynn Devos (UGent) , Mario Pandelaere (UGent) and Anneleen Van Kerckhove (UGent)

(2019) Confronting both good and evil with consumer psychology : SCP 2019 Annual Conference : posters.
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The influence of materialism and motivation on children's reason for playing

Dieneke Van de Sompel (UGent) , Mario Pandelaere (UGent) and Iris Vermeir (UGent)

(2013) Proceedings of the 2013 Society for Consumer Psychology Annual Winter Conference.
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Spreading word of mouth when loving and hating the same object: The impact of attitude ambivalence on pre- and post-failure word of mouth

Nico Heuvinck (UGent) , Yves Van Vaerenbergh (UGent) , Iris Vermeir (UGent) and Maggie Geuens (UGent)

(2012) Proceedings of the de 2012 Society for Consumer Psychology Annual Winter Conference.
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The influence of rankings on attribute weights in multi-attribute decision tasks

Simon Quaschning (UGent) , Mario Pandelaere (UGent) and Iris Vermeir (UGent)

(2012) Proceedings of the de 2012 Society for Consumer Psychology Annual Winter Conference.
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The influence of materialism, overall life goals and intrinsic play motivation on children's reason for playing

Dieneke Van de Sompel (UGent) , Mario Pandelaere (UGent) and Iris Vermeir (UGent)

(2012) Proceedings of the de 2012 Society for Consumer Psychology Annual Winter Conference.
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Children’s play behavior and resulting game choices: investigating the influence of personality, materialism and ownership of products

Dieneke Van de Sompel (UGent) , Mario Pandelaere (UGent) and Iris Vermeir (UGent)

(2012) Proceedings of the de 2012 Society for Consumer Psychology Annual Winter Conference.
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Exposure to unattainable luxury: effects on materialistic goal pursuit

Katrien Meert (UGent) , Inge Lens and Mario Pandelaere (UGent)

(2012) Proceedings of the de 2012 Society for Consumer Psychology Annual Winter Conference.
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Individual differences in the effect of evaluative conditioning: the influence of self-regulatory focus

Katrien Meert (UGent) and Mario Pandelaere (UGent)

(2012) Proceedings of the de 2012 Society for Consumer Psychology Annual Winter Conference.
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The influence of one- versus two-sided information on the anticipation of negative reactions: the role of attitudinal ambivalence

Ineke Uyttersprot (UGent) , Iris Vermeir (UGent) and Maggie Geuens (UGent)

(2012) Proceedings of the de 2012 Society for Consumer Psychology Annual Winter Conference.

Academic Bibliography

Starting with an apology : paving the way to consumer persuasion?

Mental imagery as driver of consumer desire

The influence of materialism and motivation on children's reason for playing

Spreading word of mouth when loving and hating the same object: The impact of attitude ambivalence on pre- and post-failure word of mouth

The influence of rankings on attribute weights in multi-attribute decision tasks

The influence of materialism, overall life goals and intrinsic play motivation on children's reason for playing

Children’s play behavior and resulting game choices: investigating the influence of personality, materialism and ownership of products

Exposure to unattainable luxury: effects on materialistic goal pursuit

Individual differences in the effect of evaluative conditioning: the influence of self-regulatory focus

The influence of one- versus two-sided information on the anticipation of negative reactions: the role of attitudinal ambivalence

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