Show 10 5 10 15 20 50 100 250 Sort by year (new to old) Actions Download search results Subscribe to news feed Your filters: cql: publisher exact "Gabler Verlag" Add to list Book Chapter Belgian retailing : some shopping realities of a surrealist country Walter van Waterschoot, Leen Lagasse (UGent) and Patrick Van Kenhove (UGent) (2012) European retail research. In European retail research p.123-154 Add to list Book Chapter The impact of brand name placement in song lyrics on brand attitudes: does the attitude toward the artist matter? Yves Van Vaerenbergh (UGent) , Dieneke Van de Sompel (UGent) , Neal Van Loock (UGent) and Iris Vermeir (UGent) (2011) Advances in advertising research : breaking new grounds in theory and practice. 2. p.21-33 Add to list Book Chapter Determinants of the impact of crises on organizational reputation: an experimental test of crisis communication strategies and the moderating impact of locus of control An-Sofie Claeys (UGent) , Veroline Cauberghe (UGent) and Patrick Vyncke (UGent) (2011) Advances in advertising research : breaking new ground in theory and practice. In European advertising academy 2. p.249-262 Add to list Book Chapter The signing-without-reading problem: an analysis of the European Directive on unfair contract terms Gerrit De Geest (UGent) (2002) Konsequenzen wirtschaftsrechtlicher Normen : Kreditrecht - Verbraucherschutz - Allgemeines Wirtschaftsrecht : Festschrift für Claus Ott zum 65. Geburtstag. p.213-235