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When the bias is in mind and eyes: coping with ambivalence by (biased) information processing
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The impact of language divergence on customer satisfaction
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- Conference Paper
- C1
- open access
Easy on the mind: how rankings influence attribute weights in multi-attribute decision tasks
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Consumers' willingness to communicate in a second language
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Comparing TV ads and advergames targeting children: the impact of persuasion knowledge on behavioural response
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Consumers' reactions to brands placed in user-generated content: the effect of prominence and endorser expertise
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Adding emotions and habits to the decomposed theory of planned behaviour to predict the usage intention of electric cars