Ghent University Academic Bibliography

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Customer experiences and coping behaviors during crisis situations : the role of service adaptation and service transformation

Bart Larivière (UGent) , Lisa Schetgen (UGent) , Matthias Bogaert (UGent) and Dirk Van den Poel (UGent)

(2025) JOURNAL OF BUSINESS RESEARCH. 188.
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Profit-driven pre-processing in B2B customer churn modeling using fairness techniques

Shimanto Rahman (UGent) , Bram Janssens (UGent) and Matthias Bogaert (UGent)

(2025) JOURNAL OF BUSINESS RESEARCH. 189.
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The influence of emotions and communication style on customer satisfaction and recommendation in a call center context : an NLP-based analysis

Thomas De Cleen (UGent) , Philippe Baecke (UGent) and Frank Goedertier (UGent)

(2025) JOURNAL OF BUSINESS RESEARCH. 189.
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- Journal Article
- A1
- open access
Social media (self-)governance? A mixed-method study on the content and drivers of work-related social media use

Ellen Soens (UGent) and An-Sofie Claeys (UGent)

(2025) JOURNAL OF BUSINESS RESEARCH. 186.
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- Journal Article
- A1
- open access
How and when do virtual influencers positively affect consumer responses to endorsed brands?

Barbara Kobuszewski Volles (UGent) , Jaewoo Park, Anneleen Van Kerckhove (UGent) and Maggie Geuens (UGent)

(2024) JOURNAL OF BUSINESS RESEARCH. 183.
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- Journal Article
- A1
- open access
Putting spatial product presentation cues on the map : review and research directions

Gudrun Roose (UGent) and Iris Vermeir (UGent)

(2023) JOURNAL OF BUSINESS RESEARCH. 155(Part A).
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- Journal Article
- A1
- open access
Triggering brand switching in online stores : the effectiveness of recommendations for private labels versus national brands

Barbara Kobuszewski Volles (UGent) , Anneleen Van Kerckhove (UGent) and Maggie Geuens (UGent)

(2023) JOURNAL OF BUSINESS RESEARCH. 164.
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The influence of self-decided prices on expected quality

Sudipta Mukherjee and Mario Pandelaere (UGent)

(2023) JOURNAL OF BUSINESS RESEARCH. 160.
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- Journal Article
- A1
- open access
How online grocery shopping drives private label food purchases

Julie Verstraeten (UGent) , Eva Heeremans (UGent) , Maggie Geuens (UGent) and Iris Vermeir (UGent)

(2023) JOURNAL OF BUSINESS RESEARCH. 167.
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- Journal Article
- A1
- open access
Value proposition dynamics in response to external event triggers

Sara Leroi-Werelds, Katrien Verleye (UGent) , Nathaniel Line and Liliana Bove

(2021) JOURNAL OF BUSINESS RESEARCH. 136. p.274-283

Academic Bibliography

Customer experiences and coping behaviors during crisis situations : the role of service adaptation and service transformation

Profit-driven pre-processing in B2B customer churn modeling using fairness techniques

The influence of emotions and communication style on customer satisfaction and recommendation in a call center context : an NLP-based analysis

Social media (self-)governance? A mixed-method study on the content and drivers of work-related social media use

How and when do virtual influencers positively affect consumer responses to endorsed brands?

Putting spatial product presentation cues on the map : review and research directions

Triggering brand switching in online stores : the effectiveness of recommendations for private labels versus national brands

The influence of self-decided prices on expected quality

How online grocery shopping drives private label food purchases

Value proposition dynamics in response to external event triggers

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