Show 10 5 10 15 20 50 100 250 Sort by year (new to old) Actions Download search results Subscribe to news feed Your filters: cql: parent exact "ICORIA, 9th, Proceedings" Add to list Conference Paper C1 The effectiveness of regulatory (in)congruency: the moderating role of the message's rationality versus emotionality Erlinde Cornelis (UGent) , Leen Adams (UGent) and Veroline Cauberghe (UGent) (2010) ICORIA, 9th, Proceedings.