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The implications of self-regulation difference between heavy versus light media multitaskers for advertising effectiveness
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- Conference Paper
- C3
- open access
Selling the refugee : a multi-method study of international refugee organizations’ public communication strategies on the Syrian refugee crisis
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Beyond Afro-pessimism and Afro-optimism : a critical discourse analysis of Africa's representation in the Flemish alternative news magazine MO*
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The adolescents’ responses to targeted advertising on social networking sites : the role of regulatory focus
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The impact of online peer communication on adolescents’ persuasion knowledge and attitudes toward social advertising
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Close, but not close enough? : Audience’s reactions to domesticated distant suffering in international news coverage
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A review of ten years of research on advertising targeting young children
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- Conference Paper
- C3
- open access
Effect of exposure to peers’ luxuriously looking Instagram accounts on state self-esteem
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Children’s responses to internet advertising : are native advertisements more persuasive than online banners?
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Digitale kwalitatieve methoden in historisch communicatiewetenschappelijk onderzoek : reflecties op basis van een onderzoek naar de relatie tussen filmbeleid en nationale identiteit in Vlaanderen