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- Journal Article
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- open access
Institutionalized sharenting : industry dynamics shaping children’s visibility in influencer content
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The Routledge Companion to Social Media Influencers
Nils S. Borchers, Mariah L. Wellman and Liselot Hudders (UGent)(2026) -
- Journal Article
- A1
- open access
Cute but concerning : investigating the impact of portraying children in momfluencer content on engagement, advertising value and advertising effectiveness
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- Journal Article
- A1
- open access
Momfluencers als entertainmenteducators ter promotie van borstvoeding : een conceptueel model
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- PhD Thesis
- open access
The fairytale of social media influencers : a multi-method approach to investigate the persuasiveness and ethical use of influencer marketing
(2020) -
- Journal Article
- A1
- open access
What is influencer marketing and how does it target children? A review and direction for future research