Ghent University Academic Bibliography

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- Book
Plutarch and rhetoric : the relationship of rhetoric to ethics, politics and education in the first and second centuries AD

Theofanis Tsiampokalos (UGent)

(2024) In Plutarchea Hypomnemata
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- PhD Thesis
What do you figure? Figuring out the role of rhetorical figures in political speeches

Edward De Vooght (UGent)

(2022)
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- Conference Paper
- C3
If it sounds right, it seems right : the persuasive effects of rhetorical figures in political speech

Edward De Vooght (UGent) and Liselot Hudders (UGent)

(2022) Etmaal van de Communicatiewetenschap 2022, Abstracts.
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- Journal Article
- A1
- open access
Valence and attribute repetition in negative sets of online reviews : (when) can positive reviews overcome negative ones?

Ana Isabel Lopes, Nathalie Dens and Patrick De Pelsmacker (UGent)

(2022) JOURNAL OF ELECTRONIC COMMERCE RESEARCH. 23(1). p.1-12
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The persuasive potential of metaphor when framing Mexican migrants and migration : a comparative study of the US written press

Laurence De Backer (UGent) and Renata Enghels (UGent)

(2022) METAPHOR AND THE SOCIAL WORLD. 12(2). p.204-223
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- Journal Article
- A1
- open access
Can (instructions about) stimulus pairings influence automatic and self-reported evaluations in the presence of more diagnostic evaluative information?

Tal Moran Yorovich (UGent) , Pieter Van Dessel (UGent) , Colin Tucker Smith and Jan De Houwer (UGent)

(2021) PERSONALITY AND SOCIAL PSYCHOLOGY BULLETIN. 47(8). p.1249-1263
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- Journal Article
- A1
- open access
The influence of a descriptive norm label on adolescents’ persuasion knowledge and privacy-protective behavior on social networking sites

Brahim Zarouali, Karolien Poels, Koen Ponnet (UGent) and Michel Walrave

(2021) COMMUNICATION MONOGRAPHS. 88(1). p.5-25
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Brand placement across media : the interaction of placement modality and frequency in film versus text

Yana R. Avramova, Nathalie Dens and Patrick De Pelsmacker (UGent)

(2021) JOURNAL OF BUSINESS RESEARCH. 128. p.20-30
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- Journal Article
- A1
- open access
When pointing becomes more than pointing : multimodal evaluation in product pitches

Julia Valeiras-Jurado (UGent) and Noelia Ruiz-Madrid

(2020) LANGUAGE & COMMUNICATION. 74. p.74-86
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- Journal Article
- A1
- open access
Genre-specific persuasion in oral presentations : adaptation to the audience through multimodal persuasive strategies

Julia Valeiras-Jurado (UGent)

(2020) INTERNATIONAL JOURNAL OF APPLIED LINGUISTICS. 30(2). p.293-312

Academic Bibliography

Plutarch and rhetoric : the relationship of rhetoric to ethics, politics and education in the first and second centuries AD

What do you figure? Figuring out the role of rhetorical figures in political speeches

If it sounds right, it seems right : the persuasive effects of rhetorical figures in political speech

Valence and attribute repetition in negative sets of online reviews : (when) can positive reviews overcome negative ones?

The persuasive potential of metaphor when framing Mexican migrants and migration : a comparative study of the US written press

Can (instructions about) stimulus pairings influence automatic and self-reported evaluations in the presence of more diagnostic evaluative information?

The influence of a descriptive norm label on adolescents’ persuasion knowledge and privacy-protective behavior on social networking sites

Brand placement across media : the interaction of placement modality and frequency in film versus text

When pointing becomes more than pointing : multimodal evaluation in product pitches

Genre-specific persuasion in oral presentations : adaptation to the audience through multimodal persuasive strategies

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