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Viewpoint : using neuroscience tools in service research
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From third party to significant other for service encounters : a systematic review on third-party roles and their implications
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A cross-linguistic study of metacommunication in online hotel reviews
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On realising the utopian potential of big data analytics for maximising return on marketing investments
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Stepping out of the shadows : supporting actors’ strategies for managing end-user experiences in service ecosystems
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- Journal Article
- A2
- open access
Overcoming barriers to experimentation in business-to-business living labs
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- Journal Article
- A1
- open access
Identifying influencers in a social network : the value of real referral data
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Does loyalty span domains? Examining the relationship between consumer loyalty, other loyalties, and happiness
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Perceived importance of native language use in service encounters
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Predicting e-commerce company success by mining the text of its publicly-accessible website