Show 10 5 10 15 20 50 100 250 Sort by year (new to old) Actions Download search results Subscribe to news feed Your filters: cql: keyword exact "Business-to-Business" Add to list Journal Article A1 The added value of social media data in B2B customer acquisition systems : a real-life experiment Matthijs Meire (UGent) , Michel Ballings (UGent) and Dirk Van den Poel (UGent) (2017) DECISION SUPPORT SYSTEMS. 104. p.26-37 Add to list Conference Paper C1 open access The potential of experimentation in business-to-business living labs Ruben D'Hauwers, Aron-Levi Herregodts (UGent) , Annabel Georges (UGent) , Lynn Coorevits, Dimitri Schuurman (UGent) , Olivier Rits and Pieter Ballon (2016) Open Living Lab Days 2016, Research Day Conference Proceedings. p.37-49