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- Affective involvement in digital games (2016) Emotion in games : theory and praxis. In Socio-Affective Computing 4. p.39-56
- How to pass the courvoisier? An experimental study on the effectiveness of brand placements in music videos (2016) Advertising in new formats and media : current research and implications for marketers. p.361-378
- The effectiveness of in-game advertising : an analysis of the impact of game context and player involvement on brand awareness (2016) Advertising in new formats and media : current research and implications for marketers. p.307-335