Ghent University Academic Bibliography

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A qualitative approach to unravel preschoolers’ YouTube advertising literacy : in-depth interviews with children and their parents

Femke Loose (UGent) , Liselot Hudders (UGent) , Ini Vanwesenbeeck (UGent) and Steffi De Jans (UGent)

(2022) 10th Child and Teen Consumption Conference, Abstracts.
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Preschoolers and advertising : a systematic literature review and future research agenda on the effects of advertising on preschool children

Femke Loose (UGent) , Liselot Hudders (UGent) , Ini Vanwesenbeeck and Steffi De Jans (UGent)

(2022) JOURNAL OF ADVERTISING.
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Ad or not? The role of disclosures in sponsored YouTube videos aimed at preschool children

Femke Loose (UGent) , Liselot Hudders (UGent) , Ini Vanwesenbeeck (UGent) and Steffi De Jans (UGent)

(2022) Etmaal van de communicatiewetenschap, Abstracts.
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A qualitative approach to unravel young children’s advertising literacy for YouTube advertising: in-depth interviews with children and their parents

Femke Loose (UGent) , Liselot Hudders (UGent) , Steffi De Jans (UGent) and Ini Vanwesenbeeck

(2022) YOUNG CONSUMERS.
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Too young to know? Preschool children’s knowledge and understanding of (digital) advertising

Femke Loose (UGent) , Liselot Hudders (UGent) , Ini Vanwesenbeeck and Steffi De Jans (UGent)

(2021) Etmaal van de communicatiewetenschap 2021, Abstracts.

Academic Bibliography

A qualitative approach to unravel preschoolers’ YouTube advertising literacy : in-depth interviews with children and their parents

Preschoolers and advertising : a systematic literature review and future research agenda on the effects of advertising on preschool children

Ad or not? The role of disclosures in sponsored YouTube videos aimed at preschool children

A qualitative approach to unravel young children’s advertising literacy for YouTube advertising: in-depth interviews with children and their parents

Too young to know? Preschool children’s knowledge and understanding of (digital) advertising

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