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Verleid me net iets meer: de invloed van de mogelijkheid tot consumptie van voorafgaande voedselverleidingen op doelactivering en consumptie
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Advertising: Breaking through the clutter by stepping out of line?
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How to capture the heart? Reviewing 20 years of emotion measurement in advertising
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"Oh nee, diarree! Het verschil in gedragsintenties bij persuasieve communicatie gericht op opluchting versus vreugde
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The 'why' and 'why not' of job search behaviour: Their relation to searching, unemployment experience, and well-being
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Implementation intentions do not enhance all types of goals: The moderating role of goal difficulty
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Politics and basking-in-reflected-glory: A field study in Flanders.