Show 10 5 10 15 20 50 100 250 Sort by year (new to old) Actions Download search results Subscribe to news feed Your filters: cql: author="Avramova, Yana R." or (type any "bookEditor issueEditor" and editor="Avramova, Yana R.") Add to list Journal Article A1 The effects of brand placement disclosures in fiction Yana R. Avramova, Nathalie Dens and Patrick De Pelsmacker (UGent) (2022) JOURNAL OF ADVERTISING. 51(4). p.450-450 Add to list Journal Article A1 Brand placement across media : the interaction of placement modality and frequency in film versus text Yana R. Avramova, Nathalie Dens and Patrick De Pelsmacker (UGent) (2021) JOURNAL OF BUSINESS RESEARCH. 128. p.20-30 Add to list Journal Article A1 Brand placement repetition in a fictional text Yana R. Avramova, Patrick De Pelsmacker (UGent) and Nathalie Dens (2017) INTERNATIONAL JOURNAL OF ADVERTISING. 36(1). p.38-59