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How advertising beauty influences children's self-perception and behavior
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- PhD Thesis
- open access
Insights in children's consumer related activities and reactions to advertising
(2016) -
- Journal Article
- A1
- open access
The influence of source attractiveness on self-perception and advertising effectiveness for 6- to 7-year-old children
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Playing by the book. Identifying determinants of children’s play behaviour and subsequent toy preferences
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How advertising beauty influences children's self-perception and behavior
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Children's replicating and originating play behaviour: the role of personality and situational cues and the effect on consumer choices
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- Journal Article
- A2
- open access
Assessing the what is beautiful is good stereotype and the influence of moderately attractive and less attractive advertising models on self-perception, ad attitudes, and purchase intentions of 8–13-year-old children
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The influence of materialism and motivation on children's reason for playing
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Advertising beauty can influence children's advertising model perception, self-perception and advertising effectiveness
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How advertising beauty influences children's self-perception and behavior