Ghent University Academic Bibliography

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The evolution of food recipes in popular media : does it associate with household purchases?

Viktor Proesmans (UGent) , Maggie Geuens (UGent) , Christophe Matthys and Iris Vermeir (UGent)

(2022) ISBNPA : Advancing Behavior Change Science, Abstracts.
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The backfire effect of the nutri-score

Eva Heeremans (UGent) , Iris Vermeir (UGent) and Maggie Geuens (UGent)

(2022) SCP 2022 Annual Conference, Abstracts.
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Whether, why, and for whom the Nutri-Score works

Eva Heeremans (UGent) , Maggie Geuens (UGent) and Iris Vermeir (UGent)

(2022) SCP 2022 Annual Conference, Abstracts.
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Take a bite! The effect of bitten food in pictures on purchase intention

Eva Meersseman (UGent) , Maggie Geuens (UGent) and Iris Vermeir (UGent)

(2022) SCP 2022 Annual Conference, Abstracts.
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The effect of gender congruence between anthropomorphic packaging shapes and product benefits on consumer responses

Eva Meersseman (UGent) , Maggie Geuens (UGent) and Iris Vermeir (UGent)

(2022) SCP 2022 Annual Conference, Abstracts.
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Viewpoint : using neuroscience tools in service research

Nanouk Verhulst (UGent) , Iris Vermeir (UGent) and Hendrik Slabbinck (UGent)

(2021) JOURNAL OF SERVICES MARKETING. 35(2). p.248-260
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The impact of the Nutri-Score nutrition label on perceived healthiness and purchase intentions

Joyce De Temmerman (UGent) , Eva Heeremans (UGent) , Hendrik Slabbinck (UGent) and Iris Vermeir (UGent)

(2021) APPETITE. 157.
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This way up : the effectiveness of mobile vertical video marketing

Lana Mulier (UGent) , Hendrik Slabbinck (UGent) and Iris Vermeir (UGent)

(2021) JOURNAL OF INTERACTIVE MARKETING. 55. p.1-15
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The effect of perspectives in food pictures on unhealthy food choices

Eva Meersseman (UGent) , Iris Vermeir (UGent) and Maggie Geuens (UGent)

(2021) FOOD QUALITY AND PREFERENCE. 89.
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How online grocery shopping affects private label food choices

Eva Heeremans (UGent) , Julie Verstraeten (UGent) , Maggie Geuens (UGent) and Iris Vermeir (UGent)

(2021) PROCEEDINGS OF THE EUROPEAN MARKETING ACADEMY.

Academic Bibliography

The evolution of food recipes in popular media : does it associate with household purchases?

The backfire effect of the nutri-score

Whether, why, and for whom the Nutri-Score works

Take a bite! The effect of bitten food in pictures on purchase intention

The effect of gender congruence between anthropomorphic packaging shapes and product benefits on consumer responses

Viewpoint : using neuroscience tools in service research

The impact of the Nutri-Score nutrition label on perceived healthiness and purchase intentions

This way up : the effectiveness of mobile vertical video marketing

The effect of perspectives in food pictures on unhealthy food choices

How online grocery shopping affects private label food choices

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