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On the selection and use of implicit measures in marketing research : a utilitarian taxonomy
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Global University Entrepreneurial Spirit Students’ Survey (GUESSS) : 2021 Belgian national report
(2022) -
Viewpoint : using neuroscience tools in service research
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The impact of the Nutri-Score nutrition label on perceived healthiness and purchase intentions
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This way up : the effectiveness of mobile vertical video marketing
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Being pro-environmentally oriented SMEs : understanding the entrepreneur's explicit and implicit power motives
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- Journal Article
- A1
- open access
Do fair trade labels bias consumers' perceptions of food products? A comparison between a central location test and home-use test
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An experimental vignette study on the attractiveness of ownership-based carsharing communities : a social capital theory perspective
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Mock meat in the butchery : nudging consumers toward meat substitutes
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- Journal Article
- A1
- open access
Food on the move : the impact of implied motion in pictures on food perceptions through anticipated pleasure of consumption