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Negative word-of-mouth and applicant attraction : the role of employer brand equity
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- Journal Article
- A1
- open access
Social influences in recruitment: when is word-of-mouth most effective?
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Stakeholder and consumer reactions towards innovative processed meat products: insights from a qualitative study about nitrite reduction and phytochemical addition
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Recruiting through employee referrals: an examination of employees' motives
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Health-related beliefs and consumer knowledge as determinants of fish consumption
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Tapping the grapevine: A closer look at word-of-mouth as a recruitment source