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Can you feel the advertisement tonight? The effect of ASMR cues in video advertising on purchase intention
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The effect of bundling products on total basket size
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Employee advocacy on social media: What employees want to share vs. consumers want to see
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Triggering brand switching in online stores : the effectiveness of recommendations for private labels versus national brands
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- Journal Article
- A1
- open access
Products in disguise : communicating product benefits with surface mimicry
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The status signaling function of food waste
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- Journal Article
- A1
- open access
Determinants of healthy and sustainable food choices in parents with a higher and lower socioeconomic status : a qualitative study
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- Journal Article
- A1
- open access
Intervention strategies to promote healthy and sustainable food choices among parents with lower and higher socioeconomic status
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Consumers believe that products work better for others
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Does a single consumption imagery event increase food desire?
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Advocating Beyond Call of Duty: How to Unlock the Potential of Employee Advocacy Platforms
(2022) -
The status signaling function of wasting food
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The status signaling function of wasting food
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Does a 'Made in China' label make people show less care for products?
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The status signaling function of wasting food
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Push it past the limit : the slippery slope of product misuse
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Does a ‘Made in China’ label make people show less care for products?
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Mock meat in the butchery : nudging consumers toward meat substitutes
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Unpalatable food for thought : let marketing research guide effective public obesity interventions
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A systematic review investigating successful behavior change methods and strategies to reduce animal-based protein consumption
(2021) -
Can you feel the advertisement tonight? The effect of ASMR cues in video advertising on purchase intentions
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Offering brand switching in online stores : the effectiveness of recommendations for private labels vs. national brands
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- Journal Article
- A1
- open access
Environmentally sustainable food consumption : a review and research agenda from a goal-directed perspective
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More eggs in the same basket : how shopping online reduces variety seeking in purchases
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If you work it, flaunt it : conspicuous displays of exercise efforts increase mate value
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- Journal Article
- A1
- open access
Nudging to get our food choices on a sustainable track
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- Journal Article
- A1
- open access
Fats are glossy but does glossiness imply fatness? The influence of packaging glossiness on food perceptions
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The effectiveness of online recommendations for private labels versus national brands
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Never ‘freed from desire’? Consumption imagery as a driver for consumers’ food desire
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- Conference Paper
- C1
- open access
Starting off with an apology : paving the way to consumer persuasion?
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- Conference Paper
- C3
- open access
Nudging consumers towards more sustainable food consumption : In-store nudging interventions at point of purchase
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If you work it, flaunt it : conspicuous displays of exercise efforts increase mate value
(2019) -
Mental imagery as driver of consumer desire
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Portion size effects vary : the size of food units is a bigger problem than the number
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- Conference Paper
- C1
- open access
If you work it,flaunt it : conspicuous displays of exercise efforts increase mate value
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- Journal Article
- A1
- open access
Show me more! The influence of visibility on sustainable food choices
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- Journal Article
- A1
- open access
A match made in heaven or down under? The effectiveness of matching visual and verbal horizons in advertising
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An alternative view on extremeness aversion by studying extremeness seeking
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Look at that body! How anthropomorphic package shapes systematically appeal to consumers
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Nudging consumers towards less meat consumption
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Mock meat in the butchery : nudging consumers toward meat substitutes
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Why are you swiping right? The impact of product orientation on swiping responses
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Curbing portion size effects by adding smaller portions at the point of purchase
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On the overconsumption of food portions : is the problem in the size or the number?
(2017) -
- Conference Paper
- C1
- open access
On the overconsumption of food portions : is the problem in the size or the number?
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‘My lips are sealed’ the impact of package resealability on the consumption of tempting foods
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Clicks as a healthy alternative to bricks : how online grocery shopping reduces vice purchases
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Downsizing 'Portion Distortion': nudging in the supermarket.
(2017) -
Honey they shrank the food! An integrative study of the impact of food granularity and its operationalization mode on consumption
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Are we consuming too many or too much? The numerosity heuristic explains food partitioning effects
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Swiping is the new liking: how product orientation shapes product evaluations conveyed through swiping
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‘Look at That Body!’ The Influence of Anthropomorphic Forms in Package Design of Consumer Goods
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‘My Lips Are Sealed’ The Impact Of Resealable Packages On Consumption Self-Regulation
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The effectiveness of implicit, sensory cues in food marketing
(2015) -
Nutrition in disguise: how healthy food looks tasty by means of shape mimicry
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Clicks as a Healthy Alternative to Bricks: How Online Grocery Shopping Reduces Vice Purchases
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Starting off with an Apology: Paving the Way to Consumer Persuasion?
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To Contrast or Not to Contrast? Consumers' Response to Color Combinations
(2015) -
The floor is nearer than the sky: how looking up or down affects construal level
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to contrast or not to contrast? Consumers' response to color combinations
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The amazing race to India: prominence in reality television affects destination image and travel intentions
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Disrupting The Healthy-Tasty Trade-off: How Healthy Food Is Perceived To Be Tasty By Means Of Shape Modification
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The impact of physical versus symbolic presence on impulsive behavior in an online and offline grocery environment
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Disrupting the Healthy-Tasty Trade-off: the Case of Food Shape Modifications
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- Journal Article
- A1
- open access
Can fat taxes and package size restrictions stimulate healthy food choices?
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Enhanced desire for product choice in response to monetary scarcity
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Enhanced desire for product choice in response to monetary scarcity
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The influence of looking down versus up as a learned distance cue on level of construal
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Looking down is the way up: the influence of looking down versus up on the scope of the evoked processing style
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Regulating consumer behavior by refraining from action
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Illusory distance of exposure as a moderator of the mere exposure effect
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When lower is better: the impact of activated magnitude interpretation frames on reactions to alpha-numeric brand names
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- Journal Article
- A1
- open access
A motivational account of the question-behavior effect
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Intention superiority perspectives on preference-decision consistency
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- Conference Paper
- C1
- open access
Intention superiority as a mechanism of the question-behavior effect
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- Conference Paper
- C3
- open access
Alpha-numeric brand names: is less more or is more better?
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- Conference Paper
- C3
- open access
Intention superiority as a mechanism of the question-behavior effect
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- PhD Thesis
- open access
The role of knowledge accessibility in consumer behavior
(2011) -
Combined influence of selective focus and decision involvement on attitude-behavior consistency in a context of memory-based decision making
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The backfire effects of choice intention formation for decision making in an out-of-stock context
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Intention superiority and the question-behavior effect
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Combined influence of selective focus and decision involvement on attitude-behaviour consistency in a context of memory-based decision making
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The Effect of Sequential Self-predictions on Behavior Change
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De inconsistente consument: een onderzoek naar de kloof tussen consumentenattitudes en hun uiteindelijke gedrag