Show 10 5 10 15 20 50 100 250 Sort by year (new to old) Actions Save this search Download search results Subscribe to news feed Your filters: cql: parent exact "CALIFORNIA MANAGEMENT REVIEW" Add to list Journal Article A1 open access Employee contributions to brand equity BD Gelb and Deva Rangarajan (UGent) (2014) CALIFORNIA MANAGEMENT REVIEW. 56(2). p.95-112 Add to list Journal Article A1 B2B brand architecture Steve Muylle (UGent) , Niraj Dawar and Deva Rangarajan (UGent) (2012) CALIFORNIA MANAGEMENT REVIEW. 54(2). p.58-71