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The influence of information sidedness on the anticipation of conflicting reactions: moderating role of prior attitude ambivalence and need for closure

Ineke Uyttersprot (UGent) , Iris Vermeir (UGent) and Maggie Geuens (UGent)
(2010) Proceedings of the 39th Annual Conference of the European Marketing Academy. p.127-127
Author
Organization
Keywords
information sidedness, anticipation, ambivalence, Need for Closure

Citation

Please use this url to cite or link to this publication:

MLA
Uyttersprot, Ineke, et al. “The Influence of Information Sidedness on the Anticipation of Conflicting Reactions: Moderating Role of Prior Attitude Ambivalence and Need for Closure.” Proceedings of the 39th Annual Conference of the European Marketing Academy, edited by S.C. Beckmann et al., 2010, pp. 127–127.
APA
Uyttersprot, I., Vermeir, I., & Geuens, M. (2010). The influence of information sidedness on the anticipation of conflicting reactions: moderating role of prior attitude ambivalence and need for closure. In S. C. Beckmann, T. Ringberg, & T. Ritter (Eds.), Proceedings of the 39th Annual Conference of the European Marketing Academy (pp. 127–127).
Chicago author-date
Uyttersprot, Ineke, Iris Vermeir, and Maggie Geuens. 2010. “The Influence of Information Sidedness on the Anticipation of Conflicting Reactions: Moderating Role of Prior Attitude Ambivalence and Need for Closure.” In Proceedings of the 39th Annual Conference of the European Marketing Academy, edited by S.C. Beckmann, T. Ringberg, and T. Ritter, 127–127.
Chicago author-date (all authors)
Uyttersprot, Ineke, Iris Vermeir, and Maggie Geuens. 2010. “The Influence of Information Sidedness on the Anticipation of Conflicting Reactions: Moderating Role of Prior Attitude Ambivalence and Need for Closure.” In Proceedings of the 39th Annual Conference of the European Marketing Academy, ed by. S.C. Beckmann, T. Ringberg, and T. Ritter, 127–127.
Vancouver
1.
Uyttersprot I, Vermeir I, Geuens M. The influence of information sidedness on the anticipation of conflicting reactions: moderating role of prior attitude ambivalence and need for closure. In: Beckmann SC, Ringberg T, Ritter T, editors. Proceedings of the 39th Annual Conference of the European Marketing Academy. 2010. p. 127–127.
IEEE
[1]
I. Uyttersprot, I. Vermeir, and M. Geuens, “The influence of information sidedness on the anticipation of conflicting reactions: moderating role of prior attitude ambivalence and need for closure,” in Proceedings of the 39th Annual Conference of the European Marketing Academy, Copenhagen Business School, Denmark, 2010, pp. 127–127.
@inproceedings{982053,
  author       = {{Uyttersprot, Ineke and Vermeir, Iris and Geuens, Maggie}},
  booktitle    = {{Proceedings of the 39th Annual Conference of the European Marketing Academy}},
  editor       = {{Beckmann, S.C. and Ringberg, T. and Ritter, T.}},
  isbn         = {{9788792569011}},
  keywords     = {{information sidedness,anticipation,ambivalence,Need for Closure}},
  language     = {{eng}},
  location     = {{Copenhagen Business School, Denmark}},
  pages        = {{127--127}},
  title        = {{The influence of information sidedness on the anticipation of conflicting reactions: moderating role of prior attitude ambivalence and need for closure}},
  year         = {{2010}},
}