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Motivated consumer innovativeness: concept and measurement

Bert Vandecasteele and Maggie Geuens (UGent)
(2008) Proceedings of the 37th Annual Conference of the European Marketing Academy. (Track 3: CB). p.???-???
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MLA
Vandecasteele, Bert, and Maggie Geuens. “Motivated Consumer Innovativeness: Concept and Measurement.” Proceedings of the 37th Annual Conference of the European Marketing Academy, edited by K.J. Perks and P. Shukla, vol. (Track 3: CB), 2008, p. ???-???
APA
Vandecasteele, B., & Geuens, M. (2008). Motivated consumer innovativeness: concept and measurement. In K. J. Perks & P. Shukla (Eds.), Proceedings of the 37th Annual Conference of the European Marketing Academy: Vol. (Track 3: CB) (p. ???-???).
Chicago author-date
Vandecasteele, Bert, and Maggie Geuens. 2008. “Motivated Consumer Innovativeness: Concept and Measurement.” In Proceedings of the 37th Annual Conference of the European Marketing Academy, edited by K.J. Perks and P. Shukla, (Track 3: CB):???-???
Chicago author-date (all authors)
Vandecasteele, Bert, and Maggie Geuens. 2008. “Motivated Consumer Innovativeness: Concept and Measurement.” In Proceedings of the 37th Annual Conference of the European Marketing Academy, ed by. K.J. Perks and P. Shukla, (Track 3: CB):???-???
Vancouver
1.
Vandecasteele B, Geuens M. Motivated consumer innovativeness: concept and measurement. In: Perks KJ, Shukla P, editors. Proceedings of the 37th Annual Conference of the European Marketing Academy. 2008. p. ???-???
IEEE
[1]
B. Vandecasteele and M. Geuens, “Motivated consumer innovativeness: concept and measurement,” in Proceedings of the 37th Annual Conference of the European Marketing Academy, University of Brighton, UK, 2008, vol. (Track 3: CB), p. ???-???
@inproceedings{969723,
  author       = {{Vandecasteele, Bert and Geuens, Maggie}},
  booktitle    = {{Proceedings of the 37th Annual Conference of the European Marketing Academy}},
  editor       = {{Perks, K.J. and Shukla, P.}},
  language     = {{eng}},
  location     = {{University of Brighton, UK}},
  pages        = {{???--???}},
  title        = {{Motivated consumer innovativeness: concept and measurement}},
  volume       = {{(Track 3: CB)}},
  year         = {{2008}},
}