
What is beautiful is better : the impact of an influencer’s body type on the product attitude and purchase intention of misshapen apples
- Author
- Lies Beugnies (UGent) , Liselot Hudders (UGent) and Wendy Van Lippevelde (UGent)
- Organization
Citation
Please use this url to cite or link to this publication: http://hdl.handle.net/1854/LU-8760083
- MLA
- Beugnies, Lies, et al. “What Is Beautiful Is Better : The Impact of an Influencer’s Body Type on the Product Attitude and Purchase Intention of Misshapen Apples.” ICORIA 2022, the 20th International Conference on Research in Advertising, Abstracts, 2022.
- APA
- Beugnies, L., Hudders, L., & Van Lippevelde, W. (2022). What is beautiful is better : the impact of an influencer’s body type on the product attitude and purchase intention of misshapen apples. ICORIA 2022, the 20th International Conference on Research in Advertising, Abstracts. Presented at the ICORIA 2022 : 20th International Conference on Research in Advertising, Prague, Czech Republic.
- Chicago author-date
- Beugnies, Lies, Liselot Hudders, and Wendy Van Lippevelde. 2022. “What Is Beautiful Is Better : The Impact of an Influencer’s Body Type on the Product Attitude and Purchase Intention of Misshapen Apples.” In ICORIA 2022, the 20th International Conference on Research in Advertising, Abstracts.
- Chicago author-date (all authors)
- Beugnies, Lies, Liselot Hudders, and Wendy Van Lippevelde. 2022. “What Is Beautiful Is Better : The Impact of an Influencer’s Body Type on the Product Attitude and Purchase Intention of Misshapen Apples.” In ICORIA 2022, the 20th International Conference on Research in Advertising, Abstracts.
- Vancouver
- 1.Beugnies L, Hudders L, Van Lippevelde W. What is beautiful is better : the impact of an influencer’s body type on the product attitude and purchase intention of misshapen apples. In: ICORIA 2022, the 20th International Conference on Research in Advertising, Abstracts. 2022.
- IEEE
- [1]L. Beugnies, L. Hudders, and W. Van Lippevelde, “What is beautiful is better : the impact of an influencer’s body type on the product attitude and purchase intention of misshapen apples,” in ICORIA 2022, the 20th International Conference on Research in Advertising, Abstracts, Prague, Czech Republic, 2022.
@inproceedings{8760083, author = {{Beugnies, Lies and Hudders, Liselot and Van Lippevelde, Wendy}}, booktitle = {{ICORIA 2022, the 20th International Conference on Research in Advertising, Abstracts}}, language = {{eng}}, location = {{Prague, Czech Republic}}, title = {{What is beautiful is better : the impact of an influencer’s body type on the product attitude and purchase intention of misshapen apples}}, year = {{2022}}, }