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The implications of self-regulation difference between heavy versus light media multitaskers for advertising effectiveness

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Citation

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MLA
Beuckels, Emma et al. “The Implications of Self-regulation Difference Between Heavy Versus Light Media Multitaskers for Advertising Effectiveness.” ACR 2017 : Proceedings. 2017. Print.
APA
Beuckels, E., Kazakova, S., Cauberghe, V., Hudders, L., & De Pelsmacker, ¨p. (2017). The implications of self-regulation difference between heavy versus light media multitaskers for advertising effectiveness. ACR 2017 : proceedings. Presented at the Association For Consumer Research Conference, ACR 2017.
Chicago author-date
Beuckels, Emma, Snezhanka Kazakova, Veroline Cauberghe, Liselot Hudders, and ¨patrick De Pelsmacker. 2017. “The Implications of Self-regulation Difference Between Heavy Versus Light Media Multitaskers for Advertising Effectiveness.” In ACR 2017 : Proceedings.
Chicago author-date (all authors)
Beuckels, Emma, Snezhanka Kazakova, Veroline Cauberghe, Liselot Hudders, and ¨patrick De Pelsmacker. 2017. “The Implications of Self-regulation Difference Between Heavy Versus Light Media Multitaskers for Advertising Effectiveness.” In ACR 2017 : Proceedings.
Vancouver
1.
Beuckels E, Kazakova S, Cauberghe V, Hudders L, De Pelsmacker ¨p. The implications of self-regulation difference between heavy versus light media multitaskers for advertising effectiveness. ACR 2017 : proceedings. 2017.
IEEE
[1]
E. Beuckels, S. Kazakova, V. Cauberghe, L. Hudders, and ¨Patrick De Pelsmacker, “The implications of self-regulation difference between heavy versus light media multitaskers for advertising effectiveness,” in ACR 2017 : proceedings, San Diego, California, 2017.
@inproceedings{8539041,
  author       = {Beuckels, Emma and Kazakova, Snezhanka and Cauberghe, Veroline and Hudders, Liselot and De Pelsmacker, ¨Patrick},
  booktitle    = {ACR 2017 : proceedings},
  language     = {eng},
  location     = {San Diego, California},
  pages        = {10},
  title        = {The implications of self-regulation difference between heavy versus light media multitaskers for advertising effectiveness},
  url          = {https://www.acrwebsite.org/assets/PDFs/Proceedings/2017vol45.pdf},
  year         = {2017},
}