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Is taste the key driver for consumer preference? : a conjoint analysis study

Sara De Pelsmaeker (UGent) , Joachim Schouteten (UGent) , Sofie Lagast (UGent) , Koen Dewettinck (UGent) and Xavier Gellynck (UGent)
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FOOD CHOICE, PURCHASE PROBABILITY, FAIR TRADE, ACCEPTABILITY, INFORMATION, QUESTIONNAIRE, EXPECTATIONS, WILLINGNESS, ATTRIBUTES, ATTITUDES, Conjoint analysis, Tasting, Consumer segmentation, Product development, Chocolate

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Citation

Please use this url to cite or link to this publication:

Chicago
De Pelsmaeker, Sara, Joachim Schouteten, Sofie Lagast, Koen Dewettinck, and Xavier Gellynck. 2017. “Is Taste the Key Driver for Consumer Preference? : a Conjoint Analysis Study.” Food Quality and Preference 62: 323–331.
APA
De Pelsmaeker, Sara, Schouteten, J., Lagast, S., Dewettinck, K., & Gellynck, X. (2017). Is taste the key driver for consumer preference? : a conjoint analysis study. FOOD QUALITY AND PREFERENCE, 62, 323–331.
Vancouver
1.
De Pelsmaeker S, Schouteten J, Lagast S, Dewettinck K, Gellynck X. Is taste the key driver for consumer preference? : a conjoint analysis study. FOOD QUALITY AND PREFERENCE. 2017;62:323–31.
MLA
De Pelsmaeker, Sara, Joachim Schouteten, Sofie Lagast, et al. “Is Taste the Key Driver for Consumer Preference? : a Conjoint Analysis Study.” FOOD QUALITY AND PREFERENCE 62 (2017): 323–331. Print.
@article{8534010,
  author       = {De Pelsmaeker, Sara and Schouteten, Joachim and Lagast, Sofie and Dewettinck, Koen and Gellynck, Xavier},
  issn         = {0950-3293},
  journal      = {FOOD QUALITY AND PREFERENCE},
  keyword      = {FOOD CHOICE,PURCHASE PROBABILITY,FAIR TRADE,ACCEPTABILITY,INFORMATION,QUESTIONNAIRE,EXPECTATIONS,WILLINGNESS,ATTRIBUTES,ATTITUDES,Conjoint analysis,Tasting,Consumer segmentation,Product development,Chocolate},
  language     = {eng},
  pages        = {323--331},
  title        = {Is taste the key driver for consumer preference? : a conjoint analysis study},
  url          = {http://dx.doi.org/10.1016/j.foodqual.2017.02.018},
  volume       = {62},
  year         = {2017},
}

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