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Play buddies or space invaders? Exploring medium-specific factors and their relation with game genre in the study of attitudes towards in-game advertising

(2012)
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Citation

Please use this url to cite or link to this publication:

MLA
Poels, Karolien, Laura Herrewijn, and Wim Janssens. “Play Buddies or Space Invaders? Exploring Medium-specific Factors and Their Relation with Game Genre in the Study of Attitudes Towards In-game Advertising.” 2012. Print.
APA
Poels, K., Herrewijn, L., & Janssens, W. (2012). Play buddies or space invaders? Exploring medium-specific factors and their relation with game genre in the study of attitudes towards in-game advertising. Presented at the Etmaal van de Communicatiewetenschap.
Chicago author-date
Poels, Karolien, Laura Herrewijn, and Wim Janssens. 2012. “Play Buddies or Space Invaders? Exploring Medium-specific Factors and Their Relation with Game Genre in the Study of Attitudes Towards In-game Advertising.” In .
Chicago author-date (all authors)
Poels, Karolien, Laura Herrewijn, and Wim Janssens. 2012. “Play Buddies or Space Invaders? Exploring Medium-specific Factors and Their Relation with Game Genre in the Study of Attitudes Towards In-game Advertising.” In .
Vancouver
1.
Poels K, Herrewijn L, Janssens W. Play buddies or space invaders? Exploring medium-specific factors and their relation with game genre in the study of attitudes towards in-game advertising. 2012.
IEEE
[1]
K. Poels, L. Herrewijn, and W. Janssens, “Play buddies or space invaders? Exploring medium-specific factors and their relation with game genre in the study of attitudes towards in-game advertising,” presented at the Etmaal van de Communicatiewetenschap, Leuven, Belgium, 2012.
@inproceedings{8511218,
  author       = {Poels, Karolien and Herrewijn, Laura and Janssens, Wim},
  language     = {und},
  location     = {Leuven, Belgium},
  title        = {Play buddies or space invaders? Exploring medium-specific factors and their relation with game genre in the study of attitudes towards in-game advertising},
  year         = {2012},
}