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Young adolescents' advertising literacy and purchase intention in social network games : influence of perspective taking and need for cognition

Ini Vanwesenbeeck UGent, Koen Ponnet UGent and Michel Walrave (2017) JOURNAL OF CONSUMER BEHAVIOUR. 16(1). p.23-33
Please use this url to cite or link to this publication:
author
organization
year
type
journalArticle (original)
publication status
published
subject
keyword
INTERPERSONAL REACTIVITY INDEX, VIRTUAL WORLDS, HABBO HOTEL, CONSUMER SOCIALIZATION, PERSUASION KNOWLEDGE, CHILDREN, ADVERGAMES, INVOLVEMENT, RESPONSES, IMPACT
journal title
JOURNAL OF CONSUMER BEHAVIOUR
volume
16
issue
1
pages
23 - 33
Web of Science type
Article
Web of Science id
000396481800003
ISSN
1472-0817
DOI
10.1002/cb.1596
language
English
UGent publication?
yes
classification
A1
id
8203343
handle
http://hdl.handle.net/1854/LU-8203343
date created
2016-12-02 17:45:59
date last changed
2017-12-14 13:44:47
@article{8203343,
  author       = {Vanwesenbeeck, Ini and Ponnet, Koen and Walrave, Michel},
  issn         = {1472-0817},
  journal      = {JOURNAL OF CONSUMER BEHAVIOUR},
  keyword      = {INTERPERSONAL REACTIVITY INDEX,VIRTUAL WORLDS,HABBO HOTEL,CONSUMER SOCIALIZATION,PERSUASION KNOWLEDGE,CHILDREN,ADVERGAMES,INVOLVEMENT,RESPONSES,IMPACT},
  language     = {eng},
  number       = {1},
  pages        = {23--33},
  title        = {Young adolescents' advertising literacy and purchase intention in social network games : influence of perspective taking and need for cognition},
  url          = {http://dx.doi.org/10.1002/cb.1596},
  volume       = {16},
  year         = {2017},
}

Chicago
Vanwesenbeeck, Ini, Koen Ponnet, and Michel Walrave. 2017. “Young Adolescents’ Advertising Literacy and Purchase Intention in Social Network Games : Influence of Perspective Taking and Need for Cognition.” Journal of Consumer Behaviour 16 (1): 23–33.
APA
Vanwesenbeeck, I., Ponnet, K., & Walrave, M. (2017). Young adolescents’ advertising literacy and purchase intention in social network games : influence of perspective taking and need for cognition. JOURNAL OF CONSUMER BEHAVIOUR, 16(1), 23–33.
Vancouver
1.
Vanwesenbeeck I, Ponnet K, Walrave M. Young adolescents’ advertising literacy and purchase intention in social network games : influence of perspective taking and need for cognition. JOURNAL OF CONSUMER BEHAVIOUR. 2017;16(1):23–33.
MLA
Vanwesenbeeck, Ini, Koen Ponnet, and Michel Walrave. “Young Adolescents’ Advertising Literacy and Purchase Intention in Social Network Games : Influence of Perspective Taking and Need for Cognition.” JOURNAL OF CONSUMER BEHAVIOUR 16.1 (2017): 23–33. Print.