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Scale format effects on response option interpretation and use

Elke Cabooter, Bert Weijters (UGent) , Maggie Geuens (UGent) and Iris Vermeir (UGent)
(2016) JOURNAL OF BUSINESS RESEARCH. 69(7). p.2574-2584
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BEHAVIORAL-RESEARCH, RATING-SCALES, MARKETING-RESEARCH, NUMERIC VALUES, OPTIMAL NUMBER, VALIDITY, STYLES, ALTERNATIVES, SATISFACTION, ATTITUDE, Response behavior, Polarity, Numbering, Survey design, Survey research

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Citation

Please use this url to cite or link to this publication:

Chicago
Cabooter, Elke, Bert Weijters, Maggie Geuens, and Iris Vermeir. 2016. “Scale Format Effects on Response Option Interpretation and Use.” Journal of Business Research 69 (7): 2574–2584.
APA
Cabooter, E., Weijters, B., Geuens, M., & Vermeir, I. (2016). Scale format effects on response option interpretation and use. JOURNAL OF BUSINESS RESEARCH, 69(7), 2574–2584.
Vancouver
1.
Cabooter E, Weijters B, Geuens M, Vermeir I. Scale format effects on response option interpretation and use. JOURNAL OF BUSINESS RESEARCH. 2016;69(7):2574–84.
MLA
Cabooter, Elke, Bert Weijters, Maggie Geuens, et al. “Scale Format Effects on Response Option Interpretation and Use.” JOURNAL OF BUSINESS RESEARCH 69.7 (2016): 2574–2584. Print.
@article{7136012,
  author       = {Cabooter, Elke and Weijters, Bert and Geuens, Maggie and Vermeir, Iris},
  issn         = {0148-2963},
  journal      = {JOURNAL OF BUSINESS RESEARCH},
  keyword      = {BEHAVIORAL-RESEARCH,RATING-SCALES,MARKETING-RESEARCH,NUMERIC VALUES,OPTIMAL NUMBER,VALIDITY,STYLES,ALTERNATIVES,SATISFACTION,ATTITUDE,Response behavior,Polarity,Numbering,Survey design,Survey research},
  language     = {eng},
  number       = {7},
  pages        = {2574--2584},
  title        = {Scale format effects on response option interpretation and use},
  url          = {http://dx.doi.org/10.1016/j.jbusres.2015.10.138},
  volume       = {69},
  year         = {2016},
}

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