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Consumer behaviour at the impulse product with product defect

Adrienn Hegyi , Tünde Kuti, Zsófia Kertész, András Sebők, Sara De Pelsmaeker, Xavier Gellynck UGent and József Lehota (2015) Proceedings of the 5th international conference on management 2015 : management, leadership and strategy for SMEs' competitiveness. p.506-512
Please use this url to cite or link to this publication:
author
organization
year
type
conference
publication status
published
subject
keyword
desire, consumer behaviour, impulse products
in
Proceedings of the 5th international conference on management 2015 : management, leadership and strategy for SMEs' competitiveness
editor
Anna Dunay
pages
506 - 512
publisher
Szent István University Publishing House
place of publication
Gödöllő, Hungary
conference name
5th International conference on Management: Management, leadership and strategy for SMEs' competitiveness
conference location
Gödöllő, Hungary
conference start
2015-06-18
conference end
2015-06-19
ISBN
9789632694924
DOI
10.17626/dBEM.ICoM.P00.2015.p093
language
English
UGent publication?
yes
classification
C1
copyright statement
I have transferred the copyright for this publication to the publisher
id
6963883
handle
http://hdl.handle.net/1854/LU-6963883
date created
2015-10-20 13:14:47
date last changed
2017-01-02 09:53:02
@inproceedings{6963883,
  author       = {Hegyi , Adrienn and Kuti, T{\"u}nde and Kert{\'e}sz, Zs{\'o}fia and Seb\unmatched{0151}k, Andr{\'a}s and De Pelsmaeker, Sara and Gellynck, Xavier and Lehota, J{\'o}zsef},
  booktitle    = {Proceedings of the 5th international conference on management 2015 : management, leadership and strategy for SMEs' competitiveness},
  editor       = {Dunay , Anna},
  isbn         = {9789632694924},
  keyword      = {desire,consumer behaviour,impulse products},
  language     = {eng},
  location     = {G{\"o}d{\"o}ll\unmatched{0151}, Hungary},
  pages        = {506--512},
  publisher    = {Szent Istv{\'a}n University Publishing House},
  title        = {Consumer behaviour at the impulse product with product defect},
  url          = {http://dx.doi.org/10.17626/dBEM.ICoM.P00.2015.p093},
  year         = {2015},
}

Chicago
Hegyi , Adrienn, Tünde Kuti, Zsófia Kertész, András Sebők, Sara De Pelsmaeker, Xavier Gellynck, and József Lehota. 2015. “Consumer Behaviour at the Impulse Product with Product Defect.” In Proceedings of the 5th International Conference on Management 2015 : Management, Leadership and Strategy for SMEs’ Competitiveness, ed. Anna Dunay , 506–512. Gödöllő, Hungary: Szent István University Publishing House.
APA
Hegyi , A., Kuti, T., Kertész, Z., Sebők, A., De Pelsmaeker, S., Gellynck, X., & Lehota, J. (2015). Consumer behaviour at the impulse product with product defect. In A. Dunay (Ed.), Proceedings of the 5th international conference on management 2015 : management, leadership and strategy for SMEs’ competitiveness (pp. 506–512). Presented at the 5th International conference on Management: Management, leadership and strategy for SMEs’ competitiveness, Gödöllő, Hungary: Szent István University Publishing House.
Vancouver
1.
Hegyi A, Kuti T, Kertész Z, Sebők A, De Pelsmaeker S, Gellynck X, et al. Consumer behaviour at the impulse product with product defect. In: Dunay A, editor. Proceedings of the 5th international conference on management 2015 : management, leadership and strategy for SMEs’ competitiveness. Gödöllő, Hungary: Szent István University Publishing House; 2015. p. 506–12.
MLA
Hegyi , Adrienn, Tünde Kuti, Zsófia Kertész, et al. “Consumer Behaviour at the Impulse Product with Product Defect.” Proceedings of the 5th International Conference on Management 2015 : Management, Leadership and Strategy for SMEs’ Competitiveness. Ed. Anna Dunay . Gödöllő, Hungary: Szent István University Publishing House, 2015. 506–512. Print.