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Exploring consumer reactions to incongruent mild disgust appeals

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MLA
Dens, Nathalie, Patrick De Pelsmacker, and Wim Janssens. “Exploring Consumer Reactions to Incongruent Mild Disgust Appeals.” JOURNAL OF MARKETING COMMUNICATION 14.4 (2008): 249–269. Print.
APA
Dens, Nathalie, De Pelsmacker, P., & Janssens, W. (2008). Exploring consumer reactions to incongruent mild disgust appeals. JOURNAL OF MARKETING COMMUNICATION, 14(4), 249–269.
Chicago author-date
Dens, Nathalie, Patrick De Pelsmacker, and Wim Janssens. 2008. “Exploring Consumer Reactions to Incongruent Mild Disgust Appeals.” Journal of Marketing Communication 14 (4): 249–269.
Chicago author-date (all authors)
Dens, Nathalie, Patrick De Pelsmacker, and Wim Janssens. 2008. “Exploring Consumer Reactions to Incongruent Mild Disgust Appeals.” Journal of Marketing Communication 14 (4): 249–269.
Vancouver
1.
Dens N, De Pelsmacker P, Janssens W. Exploring consumer reactions to incongruent mild disgust appeals. JOURNAL OF MARKETING COMMUNICATION. Routledge; 2008;14(4):249–69.
IEEE
[1]
N. Dens, P. De Pelsmacker, and W. Janssens, “Exploring consumer reactions to incongruent mild disgust appeals,” JOURNAL OF MARKETING COMMUNICATION, vol. 14, no. 4, pp. 249–269, 2008.
@article{691834,
  author       = {Dens, Nathalie and De Pelsmacker, Patrick and Janssens, Wim},
  issn         = {1466-4445},
  journal      = {JOURNAL OF MARKETING COMMUNICATION},
  language     = {eng},
  number       = {4},
  pages        = {249--269},
  publisher    = {Routledge},
  title        = {Exploring consumer reactions to incongruent mild disgust appeals},
  url          = {http://dx.doi.org/10.1080/13527260802141231},
  volume       = {14},
  year         = {2008},
}

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