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The influence of self-regulatory focus in the effectiveness of emotional health campaigns: it is a matter of context too

Leen Adams UGent, Tineke Faseur UGent and Maggie Geuens UGent (2009) Advances in Consumer Research. 36. p.662-663
Please use this url to cite or link to this publication:
author
organization
year
type
conference
publication status
published
subject
in
Advances in Consumer Research
Adv. consum. res.
editor
Ann L McGill and Sharon Shavitt
volume
36
issue title
ADVANCES IN CONSUMER RESEARCH, VOL XXXVI
pages
662 - 663
conference name
36th Annual Conference of the Association-for-Consumer-Research
conference location
San Francisco, CA, USA
conference start
2008-10-23
conference end
2008-10-26
Web of Science type
Meeting Abstract
Web of Science id
000272831500242
ISSN
0098-9258
ISBN
9780915552634
language
English
UGent publication?
yes
classification
C3
id
683590
handle
http://hdl.handle.net/1854/LU-683590
date created
2009-06-08 16:31:00
date last changed
2015-12-11 14:04:18
@inproceedings{683590,
  author       = {Adams, Leen and Faseur, Tineke and Geuens, Maggie},
  booktitle    = {Advances in Consumer Research},
  editor       = {McGill, Ann L and Shavitt, Sharon},
  isbn         = {9780915552634},
  issn         = {0098-9258},
  language     = {eng},
  location     = {San Francisco, CA, USA},
  pages        = {662--663},
  title        = {The influence of self-regulatory focus in the effectiveness of emotional health campaigns: it is a matter of context too},
  volume       = {36},
  year         = {2009},
}

Chicago
Adams, Leen, Tineke Faseur, and Maggie Geuens. 2009. “The Influence of Self-regulatory Focus in the Effectiveness of Emotional Health Campaigns: It Is a Matter of Context Too.” In Advances in Consumer Research, ed. Ann L McGill and Sharon Shavitt, 36:662–663.
APA
Adams, L., Faseur, T., & Geuens, M. (2009). The influence of self-regulatory focus in the effectiveness of emotional health campaigns: it is a matter of context too. In A. L. McGill & S. Shavitt (Eds.), Advances in Consumer Research (Vol. 36, pp. 662–663). Presented at the 36th Annual Conference of the Association-for-Consumer-Research.
Vancouver
1.
Adams L, Faseur T, Geuens M. The influence of self-regulatory focus in the effectiveness of emotional health campaigns: it is a matter of context too. In: McGill AL, Shavitt S, editors. Advances in Consumer Research. 2009. p. 662–3.
MLA
Adams, Leen, Tineke Faseur, and Maggie Geuens. “The Influence of Self-regulatory Focus in the Effectiveness of Emotional Health Campaigns: It Is a Matter of Context Too.” Advances in Consumer Research. Ed. Ann L McGill & Sharon Shavitt. Vol. 36. 2009. 662–663. Print.