The influence of self-regulatory focus in the effectiveness of emotional health campaigns: it is a matter of context too
(2009) Advances in Consumer Research. 36. p.662-663
Please use this url to cite or link to this publication:
http://hdl.handle.net/1854/LU-683590
- author
- Leen Adams UGent, Tineke Faseur and Maggie Geuens UGent
- organization
- year
- 2009
- type
- conference (meetingAbstract)
- publication status
- published
- subject
- in
- Advances in Consumer Research
- Adv. consum. res.
- editor
- Ann L McGill and Sharon Shavitt
- volume
- 36
- issue title
- ADVANCES IN CONSUMER RESEARCH, VOL XXXVI
- pages
- 662 - 663
- conference name
- 36th Annual Conference of the Association-for-Consumer-Research
- conference location
- San Francisco, CA, USA
- conference start
- 2008-10-23
- conference end
- 2008-10-26
- Web of Science type
- Meeting Abstract
- Web of Science id
- 000272831500242
- ISSN
- 0098-9258
- ISBN
- 9780915552634
- language
- English
- UGent publication?
- yes
- classification
- C3
- id
- 683590
- handle
- http://hdl.handle.net/1854/LU-683590
- date created
- 2009-06-08 16:31:00
- date last changed
- 2016-12-19 15:35:08
@inproceedings{683590,
author = {Adams, Leen and Faseur, Tineke and Geuens, Maggie},
booktitle = {Advances in Consumer Research},
editor = {McGill, Ann L and Shavitt, Sharon},
isbn = {9780915552634},
issn = {0098-9258},
language = {eng},
location = {San Francisco, CA, USA},
pages = {662--663},
title = {The influence of self-regulatory focus in the effectiveness of emotional health campaigns: it is a matter of context too},
volume = {36},
year = {2009},
}
- Chicago
- Adams, Leen, Tineke Faseur, and Maggie Geuens. 2009. “The Influence of Self-regulatory Focus in the Effectiveness of Emotional Health Campaigns: It Is a Matter of Context Too.” In Advances in Consumer Research, ed. Ann L McGill and Sharon Shavitt, 36:662–663.
- APA
- Adams, L., Faseur, T., & Geuens, M. (2009). The influence of self-regulatory focus in the effectiveness of emotional health campaigns: it is a matter of context too. In A. L. McGill & S. Shavitt (Eds.), Advances in Consumer Research (Vol. 36, pp. 662–663). Presented at the 36th Annual Conference of the Association-for-Consumer-Research.
- Vancouver
- 1.Adams L, Faseur T, Geuens M. The influence of self-regulatory focus in the effectiveness of emotional health campaigns: it is a matter of context too. In: McGill AL, Shavitt S, editors. Advances in Consumer Research. 2009. p. 662–3.
- MLA
- Adams, Leen, Tineke Faseur, and Maggie Geuens. “The Influence of Self-regulatory Focus in the Effectiveness of Emotional Health Campaigns: It Is a Matter of Context Too.” Advances in Consumer Research. Ed. Ann L McGill & Sharon Shavitt. Vol. 36. 2009. 662–663. Print.