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The influence of self-regulatory focus in the effectiveness of emotional health campaigns: it is a matter of context too

Leen Adams UGent, Tineke Faseur UGent and Maggie Geuens UGent (2009) Advances in Consumer Research - Proceedings of the 2008 North American Conference of the Association for Consumer Research (NAACR). 36. p.662-663
Please use this url to cite or link to this publication:
author
organization
year
type
conference
publication status
published
subject
in
Advances in Consumer Research - Proceedings of the 2008 North American Conference of the Association for Consumer Research (NAACR)
Adv. consum. res.
editor
Ann L. McGill and Sharon Shavitt
volume
36
pages
662 - 663
conference name
2008 North American Conference of the Association for Consumer Research (NAACR)
conference location
San Francisco
conference start
2008-10-23
conference end
2008-10-26
ISSN
0098-9258
language
English
UGent publication?
yes
classification
C1
id
683590
handle
http://hdl.handle.net/1854/LU-683590
date created
2009-06-08 16:31:00
date last changed
2009-06-15 11:21:42
@inproceedings{683590,
  author       = {Adams, Leen and Faseur, Tineke and Geuens, Maggie},
  booktitle    = {Advances in Consumer Research - Proceedings of the 2008 North American Conference of the Association for Consumer Research (NAACR)},
  editor       = {McGill, Ann L. and Shavitt, Sharon},
  issn         = {0098-9258},
  language     = {eng},
  location     = {San Francisco},
  pages        = {662--663},
  title        = {The influence of self-regulatory focus in the effectiveness of emotional health campaigns: it is a matter of context too},
  volume       = {36},
  year         = {2009},
}

Chicago
Adams, Leen, Tineke Faseur, and Maggie Geuens. 2009. “The Influence of Self-regulatory Focus in the Effectiveness of Emotional Health Campaigns: It Is a Matter of Context Too.” In Advances in Consumer Research - Proceedings of the 2008 North American Conference of the Association for Consumer Research (NAACR), ed. Ann L. McGill and Sharon Shavitt, 36:662–663.
APA
Adams, L., Faseur, T., & Geuens, M. (2009). The influence of self-regulatory focus in the effectiveness of emotional health campaigns: it is a matter of context too. In A. L. McGill & S. Shavitt (Eds.), Advances in Consumer Research - Proceedings of the 2008 North American Conference of the Association for Consumer Research (NAACR) (Vol. 36, pp. 662–663). Presented at the 2008 North American Conference of the Association for Consumer Research (NAACR).
Vancouver
1.
Adams L, Faseur T, Geuens M. The influence of self-regulatory focus in the effectiveness of emotional health campaigns: it is a matter of context too. In: McGill AL, Shavitt S, editors. Advances in Consumer Research - Proceedings of the 2008 North American Conference of the Association for Consumer Research (NAACR). 2009. p. 662–3.
MLA
Adams, Leen, Tineke Faseur, and Maggie Geuens. “The Influence of Self-regulatory Focus in the Effectiveness of Emotional Health Campaigns: It Is a Matter of Context Too.” Advances in Consumer Research - Proceedings of the 2008 North American Conference of the Association for Consumer Research (NAACR). Ed. Ann L. McGill & Sharon Shavitt. Vol. 36. 2009. 662–663. Print.