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How convenient packaging decreases consumption

Elke Huyghe (UGent) , Maggie Geuens (UGent) and Iris Vermeir (UGent)
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Citation

Please use this url to cite or link to this publication:

MLA
Huyghe, Elke, Maggie Geuens, and Iris Vermeir. “How Convenient Packaging Decreases Consumption.” European Marketing Academy. 2015. Print.
APA
Huyghe, E., Geuens, M., & Vermeir, I. (2015). How convenient packaging decreases consumption. European Marketing Academy. Presented at the EMAC.
Chicago author-date
Huyghe, Elke, Maggie Geuens, and Iris Vermeir. 2015. “How Convenient Packaging Decreases Consumption.” In European Marketing Academy.
Chicago author-date (all authors)
Huyghe, Elke, Maggie Geuens, and Iris Vermeir. 2015. “How Convenient Packaging Decreases Consumption.” In European Marketing Academy.
Vancouver
1.
Huyghe E, Geuens M, Vermeir I. How convenient packaging decreases consumption. European Marketing Academy. 2015.
IEEE
[1]
E. Huyghe, M. Geuens, and I. Vermeir, “How convenient packaging decreases consumption,” in European Marketing Academy, Leuven, 2015.
@inproceedings{5990272,
  author       = {Huyghe, Elke and Geuens, Maggie and Vermeir, Iris},
  booktitle    = {European Marketing Academy},
  language     = {eng},
  location     = {Leuven},
  title        = {How convenient packaging decreases consumption},
  year         = {2015},
}