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Evaluating the efficiency of typographic design : gender and expertise variation

Rasha Deeb UGent, Kristien Ooms UGent, Valerie Vanopbroeke UGent and Philippe De Maeyer UGent (2014) CARTOGRAPHIC JOURNAL. 51(1). p.75-86
abstract
Although the efficiency of label placement algorithms has been studied extensively, few studies considered the influence of the label designs on the efficiency of map readers. Labels are one of the most important elements on the map as they can provide more information than other symbols can. The design of the labels does have to stress the theme, shape and functionality of the associated objects, which results in a more efficient interpretation of the map content by the user. How the label designs can enhance the map readers' efficiency (and thus the quality of the maps themselves) is the main objective of this study. A user study was conducted in which the participants were asked to locate a target label on a map. Different label designs were implemented across the trials. The participants' reactions times were registered to measure their efficiency and statistically analysed using a one-way ANOVA. Two different users' characteristics were considered: gender and expertise. Related to the size, shape, orientation and texture of the labels, a number of significant differences (P<0.05) and trends were located. Differences in efficiency between males and females, on the one hand, and between novices and experts, on the other hand, were also described statistically. Consequently, recommendations can be formulated regarding the design of labels in order to obtain more efficient maps, keeping in mind the map users' characteristics.
Please use this url to cite or link to this publication:
author
organization
year
type
journalArticle (original)
publication status
published
subject
keyword
Visual variable, label design, label efficiency
journal title
CARTOGRAPHIC JOURNAL
Cartogr. J.
volume
51
issue
1
pages
75 - 86
Web of Science type
Article
Web of Science id
000337044300007
JCR category
GEOGRAPHY
JCR impact factor
0.299 (2014)
JCR rank
70/76 (2014)
JCR quartile
4 (2014)
ISSN
0008-7041
DOI
10.1179/1743277413Y.0000000037
language
English
UGent publication?
yes
classification
A1
copyright statement
I have transferred the copyright for this publication to the publisher
id
4423532
handle
http://hdl.handle.net/1854/LU-4423532
date created
2014-06-19 08:58:01
date last changed
2017-11-21 10:51:53
@article{4423532,
  abstract     = {Although the efficiency of label placement algorithms has been studied extensively, few studies considered the influence of the label designs on the efficiency of map readers. Labels are one of the most important elements on the map as they can provide more information than other symbols can. The design of the labels does have to stress the theme, shape and functionality of the associated objects, which results in a more efficient interpretation of the map content by the user. How the label designs can enhance the map readers' efficiency (and thus the quality of the maps themselves) is the main objective of this study. A user study was conducted in which the participants were asked to locate a target label on a map. Different label designs were implemented across the trials. The participants' reactions times were registered to measure their efficiency and statistically analysed using a one-way ANOVA. Two different users' characteristics were considered: gender and expertise. Related to the size, shape, orientation and texture of the labels, a number of significant differences (P{\textlangle}0.05) and trends were located. Differences in efficiency between males and females, on the one hand, and between novices and experts, on the other hand, were also described statistically. Consequently, recommendations can be formulated regarding the design of labels in order to obtain more efficient maps, keeping in mind the map users' characteristics.},
  author       = {Deeb, Rasha and Ooms, Kristien and Vanopbroeke, Valerie and De Maeyer, Philippe},
  issn         = {0008-7041},
  journal      = {CARTOGRAPHIC JOURNAL},
  keyword      = {Visual variable,label design,label efficiency},
  language     = {eng},
  number       = {1},
  pages        = {75--86},
  title        = {Evaluating the efficiency of typographic design : gender and expertise variation},
  url          = {http://dx.doi.org/10.1179/1743277413Y.0000000037},
  volume       = {51},
  year         = {2014},
}

Chicago
Deeb, Rasha, Kristien Ooms, Valerie Vanopbroeke, and Philippe De Maeyer. 2014. “Evaluating the Efficiency of Typographic Design : Gender and Expertise Variation.” Cartographic Journal 51 (1): 75–86.
APA
Deeb, R., Ooms, K., Vanopbroeke, V., & De Maeyer, P. (2014). Evaluating the efficiency of typographic design : gender and expertise variation. CARTOGRAPHIC JOURNAL, 51(1), 75–86.
Vancouver
1.
Deeb R, Ooms K, Vanopbroeke V, De Maeyer P. Evaluating the efficiency of typographic design : gender and expertise variation. CARTOGRAPHIC JOURNAL. 2014;51(1):75–86.
MLA
Deeb, Rasha, Kristien Ooms, Valerie Vanopbroeke, et al. “Evaluating the Efficiency of Typographic Design : Gender and Expertise Variation.” CARTOGRAPHIC JOURNAL 51.1 (2014): 75–86. Print.