Rhetoric and narratives as equipment for living: spinning in Borgen
- Author
- Ronald Soetaert (UGent) and Kris Rutten (UGent)
- Organization
- Abstract
- Purpose - The purpose of this paper is to present a theoretical background for studying rhetoric and narratives as equipment for living. Analyzing a case study on spinning and the spin doctor in recent narratives with a major focus on the Danish TV-series Borgen. Arguing that narratives can be equipment for teaching. Design/methodology/approach - Introducing rhetorical concepts as tools for an analysis of narratives (based on the work of Kenneth Burke). Findings - The authors argue for the importance of rhetoric and narrative as tools for meaning-making, illustrate how spinning has become a major topic in recent fiction (and the TV-series Borgen in particular), and focus on how Borgen can be equipment for living from different "terministic screens." Originality/value - The authors analyze how a popular narrative as Borgen can be read as equipment for living, focussing on how the spin doctor has become a major character in fiction, and illustrate what the authors can learn from narratives about rhetoric and spinning.
- Keywords
- Spinning, Teaching, Narrative, Rhetoric
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Citation
Please use this url to cite or link to this publication: http://hdl.handle.net/1854/LU-4170472
- MLA
- Soetaert, Ronald, and Kris Rutten. “Rhetoric and Narratives as Equipment for Living: Spinning in Borgen.” JOURNAL OF ORGANIZATIONAL CHANGE MANAGEMENT, vol. 27, no. 5, 2014, pp. 710–22, doi:10.1108/JOCM-09-2014-0168.
- APA
- Soetaert, R., & Rutten, K. (2014). Rhetoric and narratives as equipment for living: spinning in Borgen. JOURNAL OF ORGANIZATIONAL CHANGE MANAGEMENT, 27(5), 710–722. https://doi.org/10.1108/JOCM-09-2014-0168
- Chicago author-date
- Soetaert, Ronald, and Kris Rutten. 2014. “Rhetoric and Narratives as Equipment for Living: Spinning in Borgen.” JOURNAL OF ORGANIZATIONAL CHANGE MANAGEMENT 27 (5): 710–22. https://doi.org/10.1108/JOCM-09-2014-0168.
- Chicago author-date (all authors)
- Soetaert, Ronald, and Kris Rutten. 2014. “Rhetoric and Narratives as Equipment for Living: Spinning in Borgen.” JOURNAL OF ORGANIZATIONAL CHANGE MANAGEMENT 27 (5): 710–722. doi:10.1108/JOCM-09-2014-0168.
- Vancouver
- 1.Soetaert R, Rutten K. Rhetoric and narratives as equipment for living: spinning in Borgen. JOURNAL OF ORGANIZATIONAL CHANGE MANAGEMENT. 2014;27(5):710–22.
- IEEE
- [1]R. Soetaert and K. Rutten, “Rhetoric and narratives as equipment for living: spinning in Borgen,” JOURNAL OF ORGANIZATIONAL CHANGE MANAGEMENT, vol. 27, no. 5, pp. 710–722, 2014.
@article{4170472, abstract = {{Purpose - The purpose of this paper is to present a theoretical background for studying rhetoric and narratives as equipment for living. Analyzing a case study on spinning and the spin doctor in recent narratives with a major focus on the Danish TV-series Borgen. Arguing that narratives can be equipment for teaching. Design/methodology/approach - Introducing rhetorical concepts as tools for an analysis of narratives (based on the work of Kenneth Burke). Findings - The authors argue for the importance of rhetoric and narrative as tools for meaning-making, illustrate how spinning has become a major topic in recent fiction (and the TV-series Borgen in particular), and focus on how Borgen can be equipment for living from different "terministic screens." Originality/value - The authors analyze how a popular narrative as Borgen can be read as equipment for living, focussing on how the spin doctor has become a major character in fiction, and illustrate what the authors can learn from narratives about rhetoric and spinning.}}, author = {{Soetaert, Ronald and Rutten, Kris}}, issn = {{0953-4814}}, journal = {{JOURNAL OF ORGANIZATIONAL CHANGE MANAGEMENT}}, keywords = {{Spinning,Teaching,Narrative,Rhetoric}}, language = {{eng}}, number = {{5}}, pages = {{710--722}}, title = {{Rhetoric and narratives as equipment for living: spinning in Borgen}}, url = {{http://doi.org/10.1108/JOCM-09-2014-0168}}, volume = {{27}}, year = {{2014}}, }
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