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Living Labs as a navigation system for innovative business models in the music industry

Bastiaan Baccarne (UGent) , Dimitri Schuurman (UGent) and Constantijn Seys (UGent)
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Abstract
Media industries and other rapidly evolving, complex, uncertain markets have a hard time to survive if they do not optimize or radically change their business models. This paper analyses the potential of involving all relevant stakeholders of the value network in the development of a business model by means of a panel based multi-method Living Lab approach. Using an in-depth case study analysis, a critical analysis of both the potential value and the weaknesses of such an approach are being assessed. Although some difficulties exist, opening this innovation process and involving external actors in a structural way has the potential to increase the value creation and sustainability of the business model. This paper also stresses the importance of multidisciplinary research on multi-stakeholder involvement in business model innovation.
Keywords
Living Lab, User centric design, Open innovation, Music industry, Business model innovation

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MLA
Baccarne, Bastiaan, Dimitri Schuurman, and Constantijn Seys. “Living Labs as a Navigation System for Innovative Business Models in the Music Industry.” The XXIV ISPIM Conference : Innovating in Global Markets : Challenges for Sustainable Growth, Proceedings. International Society for Professional Innovation Management (ISPIM), 2013. Print.
APA
Baccarne, B., Schuurman, D., & Seys, C. (2013). Living Labs as a navigation system for innovative business models in the music industry. The XXIV ISPIM Conference : Innovating in Global Markets : Challenges for Sustainable Growth, Proceedings. Presented at the The XXIV ISPIM Conference : Innovating in Global Markets : Challenges for Sustainable Growth, International Society for Professional Innovation Management (ISPIM).
Chicago author-date
Baccarne, Bastiaan, Dimitri Schuurman, and Constantijn Seys. 2013. “Living Labs as a Navigation System for Innovative Business Models in the Music Industry.” In The XXIV ISPIM Conference : Innovating in Global Markets : Challenges for Sustainable Growth, Proceedings. International Society for Professional Innovation Management (ISPIM).
Chicago author-date (all authors)
Baccarne, Bastiaan, Dimitri Schuurman, and Constantijn Seys. 2013. “Living Labs as a Navigation System for Innovative Business Models in the Music Industry.” In The XXIV ISPIM Conference : Innovating in Global Markets : Challenges for Sustainable Growth, Proceedings. International Society for Professional Innovation Management (ISPIM).
Vancouver
1.
Baccarne B, Schuurman D, Seys C. Living Labs as a navigation system for innovative business models in the music industry. The XXIV ISPIM Conference : Innovating in Global Markets : Challenges for Sustainable Growth, Proceedings. International Society for Professional Innovation Management (ISPIM); 2013.
IEEE
[1]
B. Baccarne, D. Schuurman, and C. Seys, “Living Labs as a navigation system for innovative business models in the music industry,” in The XXIV ISPIM Conference : Innovating in Global Markets : Challenges for Sustainable Growth, Proceedings, Helsinki, Finland, 2013.
@inproceedings{3208284,
  abstract     = {Media industries and other rapidly evolving, complex, uncertain markets have a hard time to survive if they do not optimize or radically change their business models. This paper analyses the potential of involving all relevant stakeholders of the value network in the development of a business model by means of a panel based multi-method Living Lab approach. Using an in-depth case study analysis, a critical analysis of both the potential value and the weaknesses of such an approach are being assessed. Although some difficulties exist, opening this innovation process and involving external actors in a structural way has the potential to increase the value creation and sustainability of the business model. This paper also stresses the importance of multidisciplinary research on multi-stakeholder involvement in business model innovation.},
  author       = {Baccarne, Bastiaan and Schuurman, Dimitri and Seys, Constantijn},
  booktitle    = {The XXIV ISPIM Conference : Innovating in Global Markets : Challenges for Sustainable Growth, Proceedings},
  keywords     = {Living Lab,User centric design,Open innovation,Music industry,Business model innovation},
  language     = {eng},
  location     = {Helsinki, Finland},
  pages        = {14},
  publisher    = {International Society for Professional Innovation Management (ISPIM)},
  title        = {Living Labs as a navigation system for innovative business models in the music industry},
  year         = {2013},
}