- Author
- Philip Kitchen, Patrick De Pelsmacker (UGent) , D. Schultz and L. Eagle
- Organization
Citation
Please use this url to cite or link to this publication: http://hdl.handle.net/1854/LU-320118
- MLA
- Kitchen, Philip, et al. A Reader in Marketing Communications. Routledge, 2005.
- APA
- Kitchen, P., De Pelsmacker, P., Schultz, D., & Eagle, L. (2005). A reader in marketing communications. Routledge.
- Chicago author-date
- Kitchen, Philip, Patrick De Pelsmacker, D. Schultz, and L. Eagle. 2005. A Reader in Marketing Communications. London ; New York: Routledge.
- Chicago author-date (all authors)
- Kitchen, Philip, Patrick De Pelsmacker, D. Schultz, and L. Eagle. 2005. A Reader in Marketing Communications. London ; New York: Routledge.
- Vancouver
- 1.Kitchen P, De Pelsmacker P, Schultz D, Eagle L. A reader in marketing communications. London ; New York: Routledge; 2005. 320 p.
- IEEE
- [1]P. Kitchen, P. De Pelsmacker, D. Schultz, and L. Eagle, A reader in marketing communications. London ; New York: Routledge, 2005.
@book{320118,
author = {{Kitchen, Philip and De Pelsmacker, Patrick and Schultz, D. and Eagle, L.}},
isbn = {{0-415-35648-2}},
language = {{eng}},
pages = {{320}},
publisher = {{Routledge}},
title = {{A reader in marketing communications}},
year = {{2005}},
}