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Go with your gut! Effects of affect misattribution procedures become stronger when participants are encouraged to rely on their gut feelings

Jan De Houwer (UGent) and Colin Smith (UGent)
(2013) SOCIAL PSYCHOLOGY. 44(5). p.299-302
Author
Organization
Abstract
The Affective Misattribution Procedure (AMP) is one of the leading examples of a class of tasks used to measure attitudes implicitly. Based on the idea that AMP effects occur because participants misattribute affective responses, we hypothesized that asking participants to focus on their affective, gut-level responses would increase the magnitude of AMP effects. In line with this prediction, results showed that participants who completed the AMP while "going with their gut" revealed AMP effects that were much larger than for participants who completed the AMP with standard instructions. This result supports the prevailing model of the AMP as being related to affective misattribution, and reveals a straightforward way to increase effect sizes in the AMP.
Keywords
IMPLICIT ASSOCIATION TEST, ATTITUDES, implicit measures, attitudes, intuition

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MLA
De Houwer, Jan, and Colin Smith. “Go with Your Gut! Effects of Affect Misattribution Procedures Become Stronger When Participants Are Encouraged to Rely on Their Gut Feelings.” SOCIAL PSYCHOLOGY, vol. 44, no. 5, 2013, pp. 299–302, doi:10.1027/1864-9335/a000115.
APA
De Houwer, J., & Smith, C. (2013). Go with your gut! Effects of affect misattribution procedures become stronger when participants are encouraged to rely on their gut feelings. SOCIAL PSYCHOLOGY, 44(5), 299–302. https://doi.org/10.1027/1864-9335/a000115
Chicago author-date
De Houwer, Jan, and Colin Smith. 2013. “Go with Your Gut! Effects of Affect Misattribution Procedures Become Stronger When Participants Are Encouraged to Rely on Their Gut Feelings.” SOCIAL PSYCHOLOGY 44 (5): 299–302. https://doi.org/10.1027/1864-9335/a000115.
Chicago author-date (all authors)
De Houwer, Jan, and Colin Smith. 2013. “Go with Your Gut! Effects of Affect Misattribution Procedures Become Stronger When Participants Are Encouraged to Rely on Their Gut Feelings.” SOCIAL PSYCHOLOGY 44 (5): 299–302. doi:10.1027/1864-9335/a000115.
Vancouver
1.
De Houwer J, Smith C. Go with your gut! Effects of affect misattribution procedures become stronger when participants are encouraged to rely on their gut feelings. SOCIAL PSYCHOLOGY. 2013;44(5):299–302.
IEEE
[1]
J. De Houwer and C. Smith, “Go with your gut! Effects of affect misattribution procedures become stronger when participants are encouraged to rely on their gut feelings,” SOCIAL PSYCHOLOGY, vol. 44, no. 5, pp. 299–302, 2013.
@article{2958162,
  abstract     = {{The Affective Misattribution Procedure (AMP) is one of the leading examples of a class of tasks used to measure attitudes implicitly. Based on the idea that AMP effects occur because participants misattribute affective responses, we hypothesized that asking participants to focus on their affective, gut-level responses would increase the magnitude of AMP effects. In line with this prediction, results showed that participants who completed the AMP while "going with their gut" revealed AMP effects that were much larger than for participants who completed the AMP with standard instructions. This result supports the prevailing model of the AMP as being related to affective misattribution, and reveals a straightforward way to increase effect sizes in the AMP.}},
  author       = {{De Houwer, Jan and Smith, Colin}},
  issn         = {{1864-9335}},
  journal      = {{SOCIAL PSYCHOLOGY}},
  keywords     = {{IMPLICIT ASSOCIATION TEST,ATTITUDES,implicit measures,attitudes,intuition}},
  language     = {{eng}},
  number       = {{5}},
  pages        = {{299--302}},
  title        = {{Go with your gut! Effects of affect misattribution procedures become stronger when participants are encouraged to rely on their gut feelings}},
  url          = {{http://doi.org/10.1027/1864-9335/a000115}},
  volume       = {{44}},
  year         = {{2013}},
}
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