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The changing world of marketing and corporate communications: proceedings of the 2nd international conference on marketing and corporate communications

Patrick De Pelsmacker (UGent) and Maggie Geuens (UGent)
(1997)
Editor
(UGent) and (UGent)
Organization

Citation

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Chicago
De Pelsmacker, Patrick, and Maggie Geuens, eds. 1997. “The Changing World of Marketing and Corporate Communications: Proceedings of the 2nd International Conference on Marketing and Corporate Communications”. Antwerp, Belgium: University of Antwerp. Department of Applied Economics.
APA
De Pelsmacker, Patrick, & Geuens, M. (Eds.). (1997). The changing world of marketing and corporate communications: proceedings of the 2nd international conference on marketing and corporate communications. Antwerp, Belgium: University of Antwerp. Department of Applied Economics.
Vancouver
1.
De Pelsmacker P, Geuens M, editors. The changing world of marketing and corporate communications: proceedings of the 2nd international conference on marketing and corporate communications. Antwerp, Belgium: University of Antwerp. Department of Applied Economics; 1997.
MLA
De Pelsmacker, Patrick, and Maggie Geuens, eds. “The Changing World of Marketing and Corporate Communications: Proceedings of the 2nd International Conference on Marketing and Corporate Communications.” 1997 : n. pag. Print.
@book{294706,
  editor       = {De Pelsmacker, Patrick and Geuens, Maggie},
  language     = {eng},
  pages        = {264},
  publisher    = {University of Antwerp. Department of Applied Economics},
  title        = {The changing world of marketing and corporate communications: proceedings of the 2nd international conference on marketing and corporate communications},
  year         = {1997},
}