Database marketing modeling for financial services using hazard rate models
- Author
- Dirk Van den Poel (UGent) and J Leunis
- Organization
Citation
Please use this url to cite or link to this publication: http://hdl.handle.net/1854/LU-294694
- MLA
- Van den Poel, Dirk, and J. Leunis. “Database Marketing Modeling for Financial Services Using Hazard Rate Models.” International Review of Retail, Distribution and Consumer Research, 8 (2), 1998.
- APA
- Van den Poel, D., & Leunis, J. (1998). Database marketing modeling for financial services using hazard rate models.
- Chicago author-date
- Van den Poel, Dirk, and J Leunis. 1998. “Database Marketing Modeling for Financial Services Using Hazard Rate Models.” International Review of Retail, Distribution and Consumer Research, 8 (2).
- Chicago author-date (all authors)
- Van den Poel, Dirk, and J Leunis. 1998. “Database Marketing Modeling for Financial Services Using Hazard Rate Models.” International Review of Retail, Distribution and Consumer Research, 8 (2).
- Vancouver
- 1.Van den Poel D, Leunis J. Database marketing modeling for financial services using hazard rate models. International Review of Retail, Distribution and Consumer Research, 8 (2). 1998.
- IEEE
- [1]D. Van den Poel and J. Leunis, “Database marketing modeling for financial services using hazard rate models,” International Review of Retail, Distribution and Consumer Research, 8 (2). 1998.
@misc{294694, author = {{Van den Poel, Dirk and Leunis, J}}, language = {{eng}}, series = {{International Review of Retail, Distribution and Consumer Research, 8 (2)}}, title = {{Database marketing modeling for financial services using hazard rate models}}, year = {{1998}}, }