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Salvador Dalí's Dream of Venus at the 1939 New York world's fair: capitalist funhouse or surrealist landmark?

Christel Stalpaert UGent (2012) Drunk on capitalism : an interdisciplinary reflection on market economy, art and science. In Einstein Meets Magritte 11 (2). p.101-115
abstract
For the 1939 World’s Fair in Flushing Meadows Corona Park, New York, Salvador Dalí created a surrealist funhouse called Dream of Venus. This installation, which included sound and performance, aimed at a controversial sensation, a truly surreal experience for its visitors. Labelled as “tacky, Oceanside amusement park attraction” and wrapped up by consumer commodity, however, Dalí’s surrealist funhouse is been said to have lost much of its provocative power. This contribution investigates to what extent the avant-garde aesthetics and politics became part and parcel of American consumer culture, commodity culture and capitalism. Gilles Deleuze’s and Félix Guattari’s poststructuralist analysis of the axiomatic regime of capitalism and their view on madness provides a toolbox for taking a closer look at surrealist (vain?) efforts to combat capitalist dominion.
Please use this url to cite or link to this publication:
author
organization
year
type
bookChapter
publication status
published
subject
keyword
visual arts, surrealism, performance studies, Salvador Dali, Gilles Deleuze, Félix Guattari, capitalism
book title
Drunk on capitalism : an interdisciplinary reflection on market economy, art and science
editor
Robrecht Vanderbeeken UGent, Frederik Le Roy UGent, Christel Stalpaert UGent and Diederik Aerts
series title
Einstein Meets Magritte
volume
11 (2)
pages
101 - 115
publisher
Springer
place of publication
Dordrecht, The Netherlands
ISBN
9789400720817
DOI
10.1007/978-94-007-2082-4_9
language
English
UGent publication?
yes
classification
B2
copyright statement
I have transferred the copyright for this publication to the publisher
VABB id
c:vabb:337941
VABB type
VABB-4
id
1980224
handle
http://hdl.handle.net/1854/LU-1980224
date created
2012-01-06 16:32:17
date last changed
2017-01-02 09:54:41
@incollection{1980224,
  abstract     = {For the 1939 World{\textquoteright}s Fair in Flushing Meadows Corona Park, New York, Salvador Dal{\'i} created a surrealist funhouse called Dream of Venus. This installation, which included sound and performance, aimed at a controversial sensation, a truly surreal experience for its visitors. Labelled as {\textquotedblleft}tacky, Oceanside amusement park attraction{\textquotedblright} and wrapped up by consumer commodity, however, Dal{\'i}{\textquoteright}s surrealist funhouse is been said to have lost much of its provocative power. This contribution investigates to what extent the avant-garde aesthetics and politics became part and parcel of American consumer culture, commodity culture and capitalism. Gilles Deleuze{\textquoteright}s and F{\'e}lix Guattari{\textquoteright}s poststructuralist analysis of the axiomatic regime of capitalism and their view on madness provides a toolbox for taking a closer look at surrealist (vain?) efforts to combat capitalist dominion.},
  author       = {Stalpaert, Christel},
  booktitle    = {Drunk on capitalism : an interdisciplinary reflection on market economy, art and science},
  editor       = {Vanderbeeken, Robrecht and Le Roy, Frederik and Stalpaert, Christel and Aerts, Diederik},
  isbn         = {9789400720817},
  keyword      = {visual arts,surrealism,performance studies,Salvador Dali,Gilles Deleuze,F{\'e}lix Guattari,capitalism},
  language     = {eng},
  pages        = {101--115},
  publisher    = {Springer},
  series       = {Einstein Meets Magritte},
  title        = {Salvador Dal{\'i}'s Dream of Venus at the 1939 New York world's fair: capitalist funhouse or surrealist landmark?},
  url          = {http://dx.doi.org/10.1007/978-94-007-2082-4\_9},
  volume       = {11 (2)},
  year         = {2012},
}

Chicago
Stalpaert, Christel. 2012. “Salvador Dalí’s Dream of Venus at the 1939 New York World's Fair: Capitalist Funhouse or Surrealist Landmark?” In Drunk on Capitalism : an Interdisciplinary Reflection on Market Economy, Art and Science, ed. Robrecht Vanderbeeken, Frederik Le Roy, Christel Stalpaert, and Diederik Aerts, 11 (2):101–115. Dordrecht, The Netherlands: Springer.
APA
Stalpaert, C. (2012). Salvador Dalí’s Dream of Venus at the 1939 New York world's fair: capitalist funhouse or surrealist landmark? In Robrecht Vanderbeeken, F. Le Roy, C. Stalpaert, & D. Aerts (Eds.), Drunk on capitalism : an interdisciplinary reflection on market economy, art and science (Vol. 11 (2), pp. 101–115). Dordrecht, The Netherlands: Springer.
Vancouver
1.
Stalpaert C. Salvador Dalí’s Dream of Venus at the 1939 New York world's fair: capitalist funhouse or surrealist landmark? In: Vanderbeeken R, Le Roy F, Stalpaert C, Aerts D, editors. Drunk on capitalism : an interdisciplinary reflection on market economy, art and science. Dordrecht, The Netherlands: Springer; 2012. p. 101–15.
MLA
Stalpaert, Christel. “Salvador Dalí’s Dream of Venus at the 1939 New York World's Fair: Capitalist Funhouse or Surrealist Landmark?” Drunk on Capitalism : an Interdisciplinary Reflection on Market Economy, Art and Science. Ed. Robrecht Vanderbeeken et al. Vol. 11 (2). Dordrecht, The Netherlands: Springer, 2012. 101–115. Print.