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The Bayesian Evidence Framework for Database Marketing Modeling using both RFM and Non-RFM Predictors.

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Chicago
VIAENE, S, B BAESENS, Dirk Van den Poel, J VANTHIENEN, and G DEDENE. 2001. “The Bayesian Evidence Framework for Database Marketing Modeling Using Both RFM and Non-RFM Predictors.” In Proceedings of the 5th World Multi-Conference on Systemics, Cybernetics and Informatics (SCI 2001), Orlando, Florida, USA, Volume X, July, 136–140.
APA
VIAENE, S., BAESENS, B., Van den Poel, D., VANTHIENEN, J., & DEDENE, G. (2001). The Bayesian Evidence Framework for Database Marketing Modeling using both RFM and Non-RFM Predictors. Proceedings of the 5th World Multi-Conference on Systemics, Cybernetics and Informatics (SCI 2001), Orlando, Florida, USA, Volume X, July (pp. 136–140).
Vancouver
1.
VIAENE S, BAESENS B, Van den Poel D, VANTHIENEN J, DEDENE G. The Bayesian Evidence Framework for Database Marketing Modeling using both RFM and Non-RFM Predictors. Proceedings of the 5th World Multi-Conference on Systemics, Cybernetics and Informatics (SCI 2001), Orlando, Florida, USA, Volume X, July. 2001. p. 136–40.
MLA
VIAENE, S, B BAESENS, Dirk Van den Poel, et al. “The Bayesian Evidence Framework for Database Marketing Modeling Using Both RFM and Non-RFM Predictors.” Proceedings of the 5th World Multi-Conference on Systemics, Cybernetics and Informatics (SCI 2001), Orlando, Florida, USA, Volume X, July. 2001. 136–140. Print.
@inproceedings{145495,
  author       = {VIAENE, S and BAESENS, B and Van den Poel, Dirk and VANTHIENEN, J and DEDENE, G},
  booktitle    = {Proceedings of the 5th World Multi-Conference on Systemics, Cybernetics and Informatics (SCI 2001), Orlando, Florida, USA, Volume X, July},
  language     = {eng},
  pages        = {136--140},
  title        = {The Bayesian Evidence Framework for Database Marketing Modeling using both RFM and Non-RFM Predictors.},
  year         = {2001},
}