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Motivated consumer innovativeness: concept, measurement, and validation

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Scale validation, SCALE DEVELOPMENT, Scale development, Motivation, Consumer innovativeness, ADOPTION BEHAVIOR, DECISION-MAKING, INNOVATIONS, UNIQUENESS, VALUES, NEED, CONSUMPTION, INVENTORY, DIFFUSION

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Please use this url to cite or link to this publication:

Chicago
Vandecasteele, Bert, and Maggie Geuens. 2010. “Motivated Consumer Innovativeness: Concept, Measurement, and Validation.” International Journal of Research in Marketing 27 (4): 308–318.
APA
Vandecasteele, Bert, & Geuens, M. (2010). Motivated consumer innovativeness: concept, measurement, and validation. INTERNATIONAL JOURNAL OF RESEARCH IN MARKETING, 27(4), 308–318.
Vancouver
1.
Vandecasteele B, Geuens M. Motivated consumer innovativeness: concept, measurement, and validation. INTERNATIONAL JOURNAL OF RESEARCH IN MARKETING. 2010;27(4):308–18.
MLA
Vandecasteele, Bert, and Maggie Geuens. “Motivated Consumer Innovativeness: Concept, Measurement, and Validation.” INTERNATIONAL JOURNAL OF RESEARCH IN MARKETING 27.4 (2010): 308–318. Print.
@article{1185694,
  author       = {Vandecasteele, Bert and Geuens, Maggie},
  issn         = {0167-8116},
  journal      = {INTERNATIONAL JOURNAL OF RESEARCH IN MARKETING},
  keywords     = {Scale validation,SCALE DEVELOPMENT,Scale development,Motivation,Consumer innovativeness,ADOPTION BEHAVIOR,DECISION-MAKING,INNOVATIONS,UNIQUENESS,VALUES,NEED,CONSUMPTION,INVENTORY,DIFFUSION},
  language     = {eng},
  number       = {4},
  pages        = {308--318},
  title        = {Motivated consumer innovativeness: concept, measurement, and validation},
  url          = {http://dx.doi.org/10.1016/j.ijresmar.2010.08.004},
  volume       = {27},
  year         = {2010},
}

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