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Innovative consumers: who, why, and how to target

(2010)
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(UGent)
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Citation

Please use this url to cite or link to this publication:

MLA
Vandecasteele, Bert. Innovative Consumers: Who, Why, and How to Target. Ghent University. Faculty of Economics and Business Administration, 2010.
APA
Vandecasteele, B. (2010). Innovative consumers: who, why, and how to target. Ghent University. Faculty of Economics and Business Administration, Ghent, Belgium.
Chicago author-date
Vandecasteele, Bert. 2010. “Innovative Consumers: Who, Why, and How to Target.” Ghent, Belgium: Ghent University. Faculty of Economics and Business Administration.
Chicago author-date (all authors)
Vandecasteele, Bert. 2010. “Innovative Consumers: Who, Why, and How to Target.” Ghent, Belgium: Ghent University. Faculty of Economics and Business Administration.
Vancouver
1.
Vandecasteele B. Innovative consumers: who, why, and how to target. [Ghent, Belgium]: Ghent University. Faculty of Economics and Business Administration; 2010.
IEEE
[1]
B. Vandecasteele, “Innovative consumers: who, why, and how to target,” Ghent University. Faculty of Economics and Business Administration, Ghent, Belgium, 2010.
@phdthesis{1002248,
  author       = {{Vandecasteele, Bert}},
  language     = {{eng}},
  pages        = {{XXIII, 209}},
  publisher    = {{Ghent University. Faculty of Economics and Business Administration}},
  school       = {{Ghent University}},
  title        = {{Innovative consumers: who, why, and how to target}},
  url          = {{http://lib.ugent.be/fulltxt/RUG01/001/433/664/RUG01-001433664_2010_0001_AC.pdf}},
  year         = {{2010}},
}