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A little context, please! Understanding consumer responses to online advertising

Martin Eisend, Liselot Hudders (UGent) and Sara Rosengren
(2024) INTERNATIONAL JOURNAL OF ADVERTISING. 43(4). p.601-602
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Citation

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MLA
Eisend, Martin, et al. “A Little Context, Please! Understanding Consumer Responses to Online Advertising.” INTERNATIONAL JOURNAL OF ADVERTISING, vol. 43, no. 4, 2024, pp. 601–02, doi:10.1080/02650487.2024.2327786.
APA
Eisend, M., Hudders, L., & Rosengren, S. (2024). A little context, please! Understanding consumer responses to online advertising. https://doi.org/10.1080/02650487.2024.2327786
Chicago author-date
Eisend, Martin, Liselot Hudders, and Sara Rosengren. 2024. “A Little Context, Please! Understanding Consumer Responses to Online Advertising.” INTERNATIONAL JOURNAL OF ADVERTISING. https://doi.org/10.1080/02650487.2024.2327786.
Chicago author-date (all authors)
Eisend, Martin, Liselot Hudders, and Sara Rosengren. 2024. “A Little Context, Please! Understanding Consumer Responses to Online Advertising.” INTERNATIONAL JOURNAL OF ADVERTISING. doi:10.1080/02650487.2024.2327786.
Vancouver
1.
Eisend M, Hudders L, Rosengren S. A little context, please! Understanding consumer responses to online advertising. Vol. 43, INTERNATIONAL JOURNAL OF ADVERTISING. 2024. p. 601–2.
IEEE
[1]
M. Eisend, L. Hudders, and S. Rosengren, “A little context, please! Understanding consumer responses to online advertising,” INTERNATIONAL JOURNAL OF ADVERTISING, vol. 43, no. 4. pp. 601–602, 2024.
@misc{01HWB01K0VWWQKHJ5CNDK9ANRR,
  author       = {{Eisend, Martin and Hudders, Liselot and Rosengren, Sara}},
  issn         = {{0265-0487}},
  language     = {{eng}},
  number       = {{4}},
  pages        = {{601--602}},
  series       = {{INTERNATIONAL JOURNAL OF ADVERTISING}},
  title        = {{A little context, please! Understanding consumer responses to online advertising}},
  url          = {{http://doi.org/10.1080/02650487.2024.2327786}},
  volume       = {{43}},
  year         = {{2024}},
}
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