Advanced search
1 file | 72.96 KB Add to list

The effect of positive versus negative framing on the Negative Footprint Illusion

Karen Gorissen (UGent) , Bert Weijters (UGent) and Berre Deltomme (UGent)
Author
Organization

Downloads

  • (...).pdf
    • full text (Accepted manuscript)
    • |
    • UGent only
    • |
    • PDF
    • |
    • 72.96 KB

Citation

Please use this url to cite or link to this publication:

MLA
Gorissen, Karen, et al. “The Effect of Positive versus Negative Framing on the Negative Footprint Illusion.” EMAC Annual Conference 2024, Abstracts, 2024.
APA
Gorissen, K., Weijters, B., & Deltomme, B. (2024). The effect of positive versus negative framing on the Negative Footprint Illusion. EMAC Annual Conference 2024, Abstracts. Presented at the 53rd Annual Conference of the European Marketing Academy (EMAC 2024), Bucharest, Romania.
Chicago author-date
Gorissen, Karen, Bert Weijters, and Berre Deltomme. 2024. “The Effect of Positive versus Negative Framing on the Negative Footprint Illusion.” In EMAC Annual Conference 2024, Abstracts.
Chicago author-date (all authors)
Gorissen, Karen, Bert Weijters, and Berre Deltomme. 2024. “The Effect of Positive versus Negative Framing on the Negative Footprint Illusion.” In EMAC Annual Conference 2024, Abstracts.
Vancouver
1.
Gorissen K, Weijters B, Deltomme B. The effect of positive versus negative framing on the Negative Footprint Illusion. In: EMAC Annual Conference 2024, Abstracts. 2024.
IEEE
[1]
K. Gorissen, B. Weijters, and B. Deltomme, “The effect of positive versus negative framing on the Negative Footprint Illusion,” in EMAC Annual Conference 2024, Abstracts, Bucharest, Romania, 2024.
@inproceedings{01HRF3N2W1NRF8WNK8REGFGBYK,
  author       = {{Gorissen, Karen and Weijters, Bert and Deltomme, Berre}},
  booktitle    = {{EMAC Annual Conference 2024, Abstracts}},
  language     = {{eng}},
  location     = {{Bucharest, Romania}},
  title        = {{The effect of positive versus negative framing on the Negative Footprint Illusion}},
  url          = {{https://emac2024.org/}},
  year         = {{2024}},
}