Measurement in marketing : introduction by the volume editors
- Author
- Hans Baumgartner and Bert Weijters (UGent)
- Organization
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Please use this url to cite or link to this publication: http://hdl.handle.net/1854/LU-01GYYZT7Q94GQP35J7896SY65D
- MLA
- Baumgartner, Hans, and Bert Weijters. “Measurement in Marketing : Introduction by the Volume Editors.” Measurement in Marketing, edited by Hans Baumgartner and Bert Weijters, vol. 19, Emerald, 2022, pp. 1–3, doi:10.1108/s1548-643520220000019011.
- APA
- Baumgartner, H., & Weijters, B. (2022). Measurement in marketing : introduction by the volume editors (H. Baumgartner & B. Weijters, Eds.). https://doi.org/10.1108/s1548-643520220000019011
- Chicago author-date
- Baumgartner, Hans, and Bert Weijters. 2022. “Measurement in Marketing : Introduction by the Volume Editors.” Edited by Hans Baumgartner and Bert Weijters. Measurement in Marketing. Emerald. https://doi.org/10.1108/s1548-643520220000019011.
- Chicago author-date (all authors)
- Baumgartner, Hans, and Bert Weijters. 2022. “Measurement in Marketing : Introduction by the Volume Editors.” Ed by. Hans Baumgartner and Bert Weijters. Measurement in Marketing. Emerald. doi:10.1108/s1548-643520220000019011.
- Vancouver
- 1.Baumgartner H, Weijters B. Measurement in marketing : introduction by the volume editors. Baumgartner H, Weijters B, editors. Vol. 19, Measurement in marketing. Emerald; 2022. p. 1–3.
- IEEE
- [1]H. Baumgartner and B. Weijters, “Measurement in marketing : introduction by the volume editors,” Measurement in marketing, vol. 19. Emerald, pp. 1–3, 2022.
@misc{01GYYZT7Q94GQP35J7896SY65D,
author = {{Baumgartner, Hans and Weijters, Bert}},
editor = {{Baumgartner, Hans and Weijters, Bert}},
isbn = {{9781800436312}},
issn = {{1548-6435}},
language = {{eng}},
pages = {{1--3}},
publisher = {{Emerald}},
series = {{Measurement in marketing}},
title = {{Measurement in marketing : introduction by the volume editors}},
url = {{http://doi.org/10.1108/s1548-643520220000019011}},
volume = {{19}},
year = {{2022}},
}
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