• 2026
    • A2
    • journalArticle
    The credibility cocktail on Instagram : assessing the impact of source, verification label and image manipulation on news message credibility Stephanie D'haeseleer UGent, Kristin Van Damme UGent, Hayley Pearce UGent and Tom Evens UGent (2026) JOURNAL OF APPLIED JOURNALISM & MEDIA STUDIES. p.1-25
  • 2023
    • C3
    • conference
    Be a fossil fool : the effect of humour in climate change communication in Belgium Hayley Pearce UGent (2023) International Conference on Environmental Psychology (ICEP 2023), Abstracts.
  • 2022
    • C1
    • conference
    'Do worry, act environmental' : how to stimulate children's pro-environmental behavioural intent through the use of anthropomorphism and goal framing theory Hayley Pearce UGent, Veroline Cauberghe UGent, Liselot Hudders UGent and Dieneke Van de Sompel UGent (2022) ICORIA 2022, the 20th International Conference on Research in Advertising, Proceedings.
    • dissertation
    On becoming a green kid : how to effectively design climate messages to encourage children's intention to adopt pro-environmental behavior through message framing and emotions Hayley Pearce UGent (2022)
  • 2021
    • A1
    • journalArticle
    Motivating children to become green kids : the role of victim framing, moral emotions, and responsibility on children’s pro-environmental behavioral intent Hayley Pearce UGent, Liselot Hudders UGent, Dieneke Van de Sompel UGent and Veroline Cauberghe UGent (2021) ENVIRONMENTAL COMMUNICATION-A JOURNAL OF NATURE AND CULTURE. 15(7). p.969-985
    • C3
    • conference
    Motivating children to become green kids : the role of victim framing, moral emotions, and responsibility on children’s pro-environmental behavioural intent Hayley Pearce UGent, Liselot Hudders UGent, Dieneke Van de Sompel UGent and Veroline Cauberghe UGent (2021) ICORIA 2021, Authenticity, Narratives and History, Abstracts.
  • 2020
    • A1
    • journalArticle
    Young energy savers : exploring the role of parents, peers, media and schools in saving energy among children in Belgium Hayley Pearce UGent, Liselot Hudders UGent and Dieneke Van de Sompel UGent (2020) ENERGY RESEARCH & SOCIAL SCIENCE. 63.