- Work address
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Sint-Pietersnieuwstraat 41, Technicumtoren
9000 Gent - Hayley.Pearce@UGent.be
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'Do worry, act environmental' : how to stimulate children's pro-environmental behavioural intent through the use of anthropomorphism and goal framing theory
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On becoming a green kid : how to effectively design climate messages to encourage children's intention to adopt pro-environmental behavior through message framing and emotions
(2022) -
Motivating children to become green kids : the role of victim framing, moral emotions, and responsibility on children’s pro-environmental behavioural intent
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Motivating children to become green kids : the role of victim framing, moral emotions, and responsibility on children’s pro-environmental behavioral intent
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Young energy savers : exploring the role of parents, peers, media and schools in saving energy among children in Belgium