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- Conference Paper
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Does the quest for healthy choices lead to misinterpretations? How health signalling cartoons can alter resistance towards child-targeted snack packaging among parents
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#Fittok : the impact of fitfluencers’ TikTok videos on adolescents’ body satisfaction, workout intention, and behavior
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Cute but concerning : investigating the impact of portraying children in momfluencer content on engagement, advertising value and advertising effectiveness
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- Journal Article
- A1
- open access
The (un)necessity of child portrayal in momfluencer content : exploring mothers’ perspectives on influencer sharenting through in-depth interviews
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- Journal Article
- A1
- open access
Managing authenticity in a kidfluencers’ world : a qualitative study with kidfluencers and their parents
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Little stars, big troubles? Testing the effectiveness of an influencer sharenting intervention to promote mindful sharenting behaviors
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How different goals drive attention : an in-depth study on how parental feeding goals influence the assessment of child-targeted packaging cues
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How different goals drive attention : an interview study on how parental feeding goals influence the assessment of child-targeted food packaging cues
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#Workoutathome : how instructions in the captions of fitfluencers’ posts impact adolescents’ body satisfaction and intention to exercise
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- Conference Paper
- C3
- open access
Work it baby! A survey study to investigate the role of underaged children and privacy management strategies within parent influencer content