dr. Emma Beuckels

2024
- C1
- conference
Social media influencers as advertising vehicles and new agents on parenthood? A systematic literature review of parent influencer research and a future research agenda Emma Beuckels UGent and Ralf De Wolf UGent (2024) ICORIA 2024 : the 22nd International Conference on Research in Advertising, Proceedings.
- C1
- conference
Momfluencers as mere advertising vehicles or sources for support? A qualitative study on the experiences of mothers with the breastfeeding related content of momfluencers Ellen Mertens UGent, Emma Beuckels UGent and Liselot Hudders UGent (2024) ICORIA 2024 : the 22nd International Conference on Research in Advertising, Proceedings.
- C3
- conference
Work it baby! A survey study to investigate the role of underaged children and privacy management strategies within parent influencer content Emma Beuckels UGent, Liselot Hudders UGent, Ini Vanwesenbeeck UGent and Elisabeth Van den Abeele UGent (2024) Etmaal van de Communicatiewetenschap 2024, Abstracts.
- C3
- conference
Social media as a tool to educate parents : a bibliometric analysis, literature review and future research agenda Ellen Mertens UGent, Guoquan Ye, Emma Beuckels UGent and Liselot Hudders UGent (2024) Etmaal van de Communicatiewetenschap 2024, Abstracts.
- C3
- conference
The commodification of childhood : a literature review to unveil how kidfluencers became important allies in the advertising process Liselot Hudders UGent, Steffi De Jans UGent, Emma Beuckels UGent and Dieneke Van de Sompel UGent (2024) American Academy of Advertising 2024, Abstracts.
- C3
- conference
Little stars, big troubles? Testing the effectiveness of an influencer sharenting intervention to promote mindful sharenting behaviors Liselot Hudders UGent, Emma Beuckels UGent, Elisabeth Van den Abeele UGent, Ini Vanwesenbeeck UGent, Steffi De Jans UGent and Marloes de Brabandere UGent (2024) Annual Conference of Association of Internet Researchers, Abstracts.
- C3
- conference
When children are involved : exploring the role of underaged children in influencer marketing content of their parents Emma Beuckels UGent, Liselot Hudders UGent, Ini Vanwesenbeeck UGent and Elisabeth Van den Abeele UGent (2024) American Academy of Advertising Conference 2024, Abstracts.
- misc
Children making big money : the implications of Kidfluencing as new form of child labor Liselot Hudders UGent and Emma Beuckels UGent (2024) JOURNAL OF CHILDREN AND MEDIA. 18(4). p.638-645
2023
- A1
- journalArticle
Momfluencers als entertainmenteducators ter promotie van borstvoeding : een conceptueel model Ellen Mertens UGent and Emma Beuckels UGent (2023) TIJDSCHRIFT VOOR COMMUNICATIEWETENSCHAP. 51(3). p.303-322
- C1
- conference
Momfluencers as entertainment educators to promote breastfeeding : a conceptual model Ellen Mertens UGent and Emma Beuckels UGent (2023) ICORIA 2023 : 21st International Conference on Research in Advertising, Proceedings.